Strong cybersecurity vendors tracked by Canalys have increased their acquisition investments by 300%, estimated at US$2.8 billion. According to analysts, this indicates vendors’ strategies to built their platforms’ propositions are strongly inclined towards M&As. See some of the highlights in the infographic and request the report with insights from the experts: Matthew Ball, Srikara Upadhyaya and Alex Smith. https://bit.ly/4dix5jY. #Cybersecurity #Tech #Research
About us
Informa Tech is a leading provider of market insight and market access to the global business technology community. Through in-depth expertise and an engaged audience community, Informa Tech helps business professionals make better technology decisions and marketers reach the most powerful tech buyers and influencers in the world. Across its portfolio of over 100+ trusted brands, Informa Tech has over 1000 industry experts, including over 400 research analysts and consultants in global research group Omdia, and a monthly audience reach of over 125 million. Informa Tech is a division of FTSE 100 company Informa plc. With deep understanding of global markets, audiences, and a powerful ecosystem of fully permissioned first-party data, Informa Tech delivers high-performing digital marketing services across every step of the buyer journey, helping marketers to build long-term relationships with their targeted customers.
- Website
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https://informatech.com
External link for Informa Tech
- Industry
- Information Services
- Company size
- 501-1,000 employees
- Headquarters
- London, England
- Type
- Public Company
- Specialties
- Technology, Telecommunications, Enterprise IT, Critical Communications, Emerging Technologies, Media & Entertainment, Service Providers, AI, Internet of Things, Cybersecurity, Digital Demand Generation, Intent Data, Automotive Tech, Government and Manufacturing Tech, Channel, Components and Devices, Smart events, Online communities, Events, Research, Media, and Training
Locations
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Primary
5 Howick Place
London, England SW1P 1WG, GB
Employees at Informa Tech
Updates
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Soo Yeon Kim is a Sales Director based in Korea. Keeping a laser-focus on customer satisfaction and generating new revenue, she is inspired by seeing Omdia’s insights helping customers’ businesses succeed. Learn how we make an impact: https://bit.ly/3XVaXr9 #LifeAtInformaTech #TechLife #Korea
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C-suite consumption of B2B gated content represented 12.7% of audience demand by growing 7.9% YOY. According to NetLine's “State of B2B Content Consumption & Demand Report”, 37% of them referred eBooks as preferred content asset. Read the report to power your marketing strategy with fresh insights from first-party data: 👉 https://bit.ly/3LBkUD0 #Marketing #B2B #Content #FirstPartyData
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Have you been affected by the recent global IT outage? Read IT expert coverage from the Informa Tech editorial team as the story develops: ▶️ Light Reading “Microsoft sneezes and world IT catches a cold”: https://bit.ly/3Se5Fne ▶️ Dark Reading “Buggy CrowdStrike EDR update crashes Windows systems worldwide” https://bit.ly/3Whjbra ▶️ #AIBusiness “Global Microsoft outage grounds flights, disrupts businesses worldwide” https://bit.ly/3WdLoiH ▶️ InformationWeek “CrowdStrike, Microsoft outage causes global IT meltdown”: https://bit.ly/4frxBxZ #ITOutage #CrowdStrike #Microsoft #Tech
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With changes in digital advertising, how are companies innovating? InformationWeek delves into the customer-centric digital growth strategies to attract and retain customers. A sneak peek into the winning strategies include optimising personalisation and recognising digital ecosystem expansion as fuel to innovation. Read the stories from leaders and decision-makers: https://bit.ly/3WvUfhe #TechTrends #DigitalTransformation #Advertising #Cookies
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“The fastest way to lose a B2B buyer’s trust is by trying to pawn off sales messages as insights, or by turning a well-meaning article into an infomercial.” What do B2B audiences expect from thought leadership? Earning trust, showcasing authenticity and a clear opinion plus engaging with audiences have won valuable hearts and minds in the B2B space. We share some valuable insights here: https://bit.ly/3y1zwIt #ContentMarketing #Marketing #ThoughtLeadership
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We're celebrating the strength of B2B journalism with Industry Dive's Davide Savenije appointment as the new President of the ASBPE, the American Society of Business Publication Editors. Read about Davide's trajectory in the link below. #B2BJournalism #IndustryDive
Proud to see our Editor-in-Chief Davide Savenije named the new President of ASBPE, an organization dedicated to representing the B2B editorial community. From editorial intern to overseeing more than 30 award-winning publications, Davide's dedication to B2B journalism is unmatched and inspiring. Read more about Davide's journey and his new post here: https://lnkd.in/e9Fc7nd8 #B2BMedia #B2BEditors
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Meet Gabriella Orpen, Digital Campaign Marketing Sr. Associate, based in New York. She thrives in a culture fostering innovation and improvement; and loves working with a group of talented professionals giving her the opportunity to form collaborations and grow. Learn how we make an impact: https://bit.ly/3XVaXr9 #LifeAtInformaTech #TechLife #Technology #NewYork
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A recent Game Developer article explored a use case where generative AI benefitted both actors and developers. The article highlights a project by Paradox Interactive, where voice actors received royalties (potentially exceeding standard pay) for lending their voices to AI generation tools used in their game. You can read the full article here: https://lnkd.in/g4yPurKM Game Developer reaches one of the world’s most engaged game industry audiences. Interested in aligning your brand with high quality editorial? View the marketing kit to find out more: https://bit.ly/3Wr1E1j #AIinGames #AI #DigitalMarketing #GameDevelopment
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“Over the past four years, hyperscale data center capacity has doubled to reach nearly 1,000 facilities at the end of 2023.” This capacity is set to double again in the next four years, says #DataCenterKnowledge. With this infrastructure foundational to keep pace with rapidly expanding AI workloads, read about the challenges facing accelerated data center construction: https://bit.ly/4cAniWc #DataCenter #Hyperscalers #AI
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