Our Cultural Strategist, Aliya Gilmore, posted last week about how social media is the new political 🤼 battleground. How are Gen Z responding to this new tactic? Is it working? Find out below! 👇
Social media meme battles: an unfair assault on Gen Z's safespace, or just the next step in the time-honoured tradition of election propaganda? You decide! In the aftermath of the 2024 election, I've had just enough time to step back and take a look at how TikTok and meme culture have affected the results -- and why politicians need to move more like brands when it comes to reaching out to the youth vote.