Cookies are here to stay 🍪 Google has unexpectedly reversed its decision to block third-party cookies on Chrome, instead offering users an informed choice regarding cookies usage while continuing to develop alternative advertising methods. Third-party cookies, essential for tracking and targeting ads, will remain in use, prompting future pop-ups for users to manage cookies. Find out more: https://lnkd.in/eJHyhzeR What do you think to the decision? Will consumers benefit from more choice on cookie usage? #Google #GoogleAds #GoogleSearch #MarketingUpdates
Alphageek
Marketing Services
Social Media, Digital Marketing Agency. Working with you to build your brand equity and maximise your Marketing ROI ⚡
About us
We are a young and driven, end-to-end digital marketing agency, founded in 2019, specialising in bespoke solutions which are individually tailored to our client’s specifications. Services we offer range from social media management, content creation, website development, SEO, PPC, and paid social ads. We are based in the East Midlands and work on projects locally, nationally, and globally. Working remotely is very practical in our environment; managing and delivering assignments with little input required. Nevertheless, we enjoy meeting clients face to face, learning and understanding their business, values, and goals, and how we can reflect that consistently into their marketing. At Alphageek, we are always working to develop long-term relationships with our clients and are determined to help our customers see the true value that their marketing can sustain. We endeavour to do this through the closeness and innovative working environment that we encourage at Alphageek. We are constantly responding to the ever-changing industry by quickly learning new platforms, skills and how to individually adapt these aspects to our range of clients. Get in touch with us, to find out more about how we can help improve your online potential!
- Website
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http://alphageek.digital
External link for Alphageek
- Industry
- Marketing Services
- Company size
- 11-50 employees
- Headquarters
- Derby
- Type
- Privately Held
- Founded
- 2019
- Specialties
- Media Agency, Digital Marketing, Digital Advertisement, Social Media Advertisement, Social Media Consultancy, Graphic Design, Branding, Web Design, Paid Ads, SEO, Google Ads, Website, Social Media Growth, PPC, Advertising, Organic Posting, Content Creation, Photography, Videography, Audits, and Data Analysis
Locations
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Primary
Get directions
Derby, GB
Employees at Alphageek
Updates
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Happy 2-year anniversary to Teliyah, our Senior Paid Social Executive! Teliyah first joined Alphageek as a Paid Social Executive, where her expertise and commitment to her role soon led to her promotion to Senior Paid Social Executive. Over the past two years, Teliyah has consistently driven remarkable results for our clients. We are incredibly grateful for her contributions and look forward to many more successful years together! 🎉 #Anniversary #AlphageekAnniversary #WorkAnniversary
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Are you advertising on Threads? 🤔 According to research from Digiday, advertisers are hesitant about using Threads for ads due to concerns around lower engagement and fewer active users compared to platforms like X (formerly Twitter). They seek clearer metrics on app usage, with suggestions that increased activity from prominent creators might encourage more brands to consider advertising on the platform. Read the full article here: https://lnkd.in/eEF6frjA #Threads #ThreadsApp #SocialMediaUpdates #SocialMedia
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Social commerce is set to revolutionise how we shop, with sales projected to reach $80 billion by the end of 2025. 🚀 (Shopify) Here’s why you should pay attention: Seamless shopping: Platforms like Instagram and Facebook make it easy for users to discover and purchase products without leaving the app. Enhanced engagement: Real-time interactions and influencer-driven purchases build stronger customer relationships. Personalised experiences: Data-driven recommendations increase conversions and customer loyalty. Don’t miss out on the future of e-commerce. Connect with us to elevate your social commerce strategy! https://lnkd.in/deXh699S #SocialCommerce #DigitalMarketing #Ecommerce
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Unlock the power of customisable sign-up forms in email marketing 📩 Understanding consumer behaviour allows you to predict future trends and tailor content to their needs and desires. For instance, if a significant number of subscribers show interest in a particular product category, you can prioritise content and promotions in that area. This proactive approach not only meets customer expectations but can also drive higher engagement and sales. The benefit? When subscribers feel that your emails are tailored to their interests, they are more likely to open, read, and act on them. This boosts your open rates and click-through rates, leading to a more successful email marketing strategy overall. Want more tips? Sign up to our newsletter 📧 https://lnkd.in/eSu-VB75 📧 #EmailMarketing #EmailMarketingTips #MarketingTips
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In today's competitive digital landscape, achieving effective paid search results on a budget can be challenging but highly rewarding. Here are 3 tips to maximise your paid search without breaking the bank: 🎯Focus on long-tail keywords: Target longer, specific phrases to attract highly targeted traffic and achieve better conversion rates at a lower cost. ✍️ Optimise your Ad copy: Highlight unique selling points, use strong calls-to-action, and include relevant keywords to improve your ad’s Quality Score and lower cost-per-click (CPC). 🚫 Use negative keywords: Prevent ads from appearing in irrelevant searches by using negative keywords. Regularly review search term reports to exclude irrelevant queries and enhance campaign efficiency. Boost your paid search performance on a budget! Contact us for expert guidance and tailored strategies: https://lnkd.in/deXh699S #PaidSearch #DigitalMarketing #MarketingTips
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Our directors, Art and Kieran, are currently in Detroit visiting the Little Caesars HQ! 🇺🇸 We’re incredibly proud to partner with such a renowned brand, leading the marketing efforts for their UK restaurants and helping them expand their reach. Stay tuned for some hot-n-ready campaigns 🍕 #LittleCaesars #LittleCaesarsPizza #Client
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Alphageek’s Pickford bottle: Low Website Traffic 🚦 > Paid Ads Poor Brand Awareness 👥 > Social Media Management High Customer Acquisition Costs 💸 > PPC Strategy Declining Sales 📉 > Paid Social & Email Marketing Inconsistent Brand Messaging 📝 > Content Creation Strategy What's on your Pickford bottle? Comment below with your business challenges and solutions! 💬 https://lnkd.in/eXQHqTS4 #DigitalMarketing #BusinessGrowth #MarketingStrategies
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Google's just dropped some exciting updates for Google Analytics 4 (GA4)! Over the next few months, we can expect better cross-channel reporting, smarter AI insights, and some integration with Chrome Privacy Sandbox. Here's what's new: 📊 Third-party ad data: You can now import ad data from Pinterest, Reddit, and Snap into GA4. This means non-Google campaign data will be part of your cross-channel performance reports, with metrics like "ads cost," "ads clicks," and "ads impressions." 💸 Cross-channel budgeting: Coming soon in beta, this feature will help you track media pacing and projected performance against revenue targets across channels with a handy projections report. 💻 Campaign Manager 360: GA4 will start pulling in aggregated impressions from linked Campaign Manager 360 accounts into your advertising workspace. 🤖 AI insights: GA4's new AI engine will spot patterns in tons of data and report them in plain language, making it easier to understand what's going on. 🍪 Cookieless measurement: By the end of the year, GA4 will support some Chrome Privacy Sandbox APIs. This will help you reach your audience and measure performance effectively without third-party cookies. Follow for more marketing updates! #GoogleAnalytics #GoogleAnalytics4 #GA4
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