Blog Case Studies
How Publisher Collective supercharged their consent management strategy
November 20, 2023
Publisher Collective is a global advertising platform for gaming and entertainment publishers. Their team are experts across adtech, gaming, website development and marketing, and they deliver monetisation for their publishers through programmatic, native and direct demand.
The importance of consent
Publisher Collective desired a true CMP ‘partner’, someone who could deliver on their requirements and constantly add value to their overall consent management strategy. Sourcepoint now provide the CMP for over 300 websites across the Publisher Collective platform. The partnership between Sourcepoint and Publisher Collective continues to go from strength to strength and quickly moved beyond a simple transactional relationship. One example of this is the facilitation of industry discussions and collaborative working groups.
Latest Blog Posts
[WEBINAR] Navigating the Maze: U.S. Sensitive Data Privacy Laws and Compliance Strategies
July 31, 2024Join Sourcepoint and ThinkMedium for a webinar on navigating...
FTC Says Hashed Email Addresses Are Not Anonymous
July 29, 2024FTC says hashed email addresses are not anonymous, plus...
Introducing our guide to sensitive data and U.S. privacy laws
July 25, 2024One of the most significant developments in privacy law...
Latest White Papers
E-book: Enterprise Guide To Cookie management & Tracker List Curation
July 1, 2024How to review the tracking tech on your websites...
Benchmark Report: US Privacy Compliance
August 19, 2022The current state of publisher compliance with CCPA, and...
Keep in touch
Sign up for our newsletter to keep up with privacy news for adtech and martech,
plus occasional company news.
We'll be in touch within 48 hours