Trax Retail

Our CEO, Gary Laben, could not have said it better! What an incredible journey the first half of the year has been for the Trax team!  Congratulations to everyone who made this spring conference season a resounding success. Here's to continuing our momentum into 2H!

We are sponsoring Path to Purchase Institute's Retail Media Summit in Chicago this year! Are you attending?  We’re thrilled to announce that Trax Retail (our parent company) will be on stage with Tyson Foods at the show! Don’t miss our session titled: Insight to Impact: Using In-Store Data for Retail Execution Strategies on June 27th at 1:40 pm (CDT) in The Kroger Theater, Grand Ballroom. For more information, click on the link in the comments section! #RetailMedia #ShopperMarketing

Guess what? Trax is gearing up for the Summer Fancy Food Show this month! Excited to see familiar faces and make new connections. Are you attending? Let’s chat onsite! 💬 #SummerFancyFood2024

Our newest newsletter article tackles the big question: Are consumers really prioritizing sustainability in their purchases? Spoiler: Yes, they are – and the implications are huge for businesses. Dive into the details and learn how this trend is reshaping the market. It's a read you won't want to skip! #SustainabilityTrends #EcoConscious

Rifka Bernstein Dinesman, VP de Enterprise Account Management para las Américas en Trax Retail, destacó en la sesión "Tendencias y Tecnologías de Alto Impacto" del 2nd #SummitLatinAmerica la importancia de la recolección de datos en el punto de venta para evitar la obsolescencia. ▶ Revive este panel y descubre más en el siguiente enlace: https://lnkd.in/e8YuvRqQ

Nossa equipe marcou presença no SA+ Trade: Trade Connection no Brasil este mês. Já estamos animados para o próximo evento e ansiosos para continuar ajudando as marcas a melhorar suas execuções no varejo na América Latina! Denis Goldshmidt Franco Fontana Roberta Camargo Pereira Gonçalves Michel Heilbut, MBA, PMP Glauber Borrachini Alexandre Maciel Gomes #trademarketing #retailexecution #imagerecognition ---- The team had an amazing time at SA+ Trade: Trade Connection event in Brasil this month! We can't wait to be a part of it next year and help brands elevate their retail execution in LATAM! #trademarketing #retailexecution #imagerecognition

In the world of retail, standing still means falling behind. That's why the insights from Sue Toy's 'Achieving Category Excellence' session, at our #TraxConnect event, were a wake-up call. Understanding and anticipating consumer needs isn't just an advantage; it's the cornerstone of modern retail success. By embracing data analytics and in-depth market research, CPGs can forge ahead with strategies that not only resonate with consumers but also ensure lasting brand loyalty and enhanced visibility. Check out the session on the link in the comments section below! 👇 #RetailInnovation #BrandLoyalty #OperationalEfficiency #MarketingStrategy

We're hopping on the espresso train too! ☕ Our Trax Coffee Cart was a huge hit at last month's Grupo Ohla's 2nd Summit in Miami, serving up delicious brews and fueling some fantastic networking. Thanks to everyone who joined us and made it a truly memorable event! If you missed it, don’t worry—stay tuned for our next caffeinated networking opportunity!

Sehen Sie, wie Trax Rotkäppchen-Mumm dabei hilft, eine digitalisierte Welt zu schaffen. Lars Hamann erklärt es am besten, indem er beschreibt, wie innovative Methoden wie das Perfect-Store-Modell von Trax die Grundlage für erfolgreiche, datengetriebene Ansätze zur Optimierung der Bedingungen im Geschäft schaffen und gleichzeitig das Kundenerlebnis verbessern. Hier mehr ehrfahren: https://lnkd.in/ewC6PMTC --- Check out how Trax is helping Rotkäppchen-Mumm create a digitized world. Lars Hamann says it best by explaining how innovative methods like Trax’s Perfect Store model create a foundation for successful, data-driven approaches to optimizing in store conditions - and enhance the customer experience, simultaneously. Watch the full session here: https://lnkd.in/ewC6PMTC

Estamos felizes em anunciar que estamos patrocinando a SA+ Trade Connection Brazil deste ano! 🇧🇷 Visite nosso estande para ver como estamos transformando o varejo! Escaneie o código QR abaixo para se conectar com nossa equipe no local! --- We are excited to announce that we're sponsoring this year's SA+ Trade Connection Brazil! 🇧🇷✨ Visit our booth to see how we are transforming retail! Scan the QR code below to connect with our onsite team! #trademarketing #tradeconnection