This study supports the refinement of the concept of parasocial interaction (PSI) to apply to
mediated personae that viewers might dislike. By contrast, traditional approaches have�…

This paper considers the phenomenon of parasocial interaction (PSI) used by media
researchers to describe the relationship between media users and media figures (from�…

This experiment was designed to assess the construct validity of the Rubin, Perse, and
Powell (1985) Parasocial Interaction Scale. One group of subjects viewed a situation�…

In this study, 174 respondents completed an online questionnaire measuring their
responses to a liked, neutral, or disliked character from the ABC drama Lost. Specifically�…

Parasocial interaction (PSI) is a term that originated with Horton and Wohl (1956) to describe
the nonreciprocated manner in which audience members interact with media personae�…

For decades, entertainment scholars have examined audience responses to media
personalities. One of the ways in which viewers interact with characters on TV is through�…

Linking back to, the present approach conceptualizes and empirically examines viewers'
parasocial interaction experience with a TV performer. Causes and outcomes of parasocial�…

The relationships viewers develop with media figures have received substantial attention in
the scholarship of entertainment. The present research proposes an original four-dimension�…

The aim of the present investigation was to examine the nature of individuals' parasocial
relationships (one-sided attachments to media figures, Horton & Wohl, 1956). Five studies�…

This research attempted to develop a multidimensional measure of parasocial interaction. A
47‐item questionnaire derived from qualitative responses was submitted to principal�…