… understanding of the concepts they introduced and … for parasocial relationships, Horton and
Wohl’s argument relies solely on this “new type of performer.” In describing how a parasocial …

… parasocial interactions (PSIs) and parasocial relationships (PSRs) as separate phenomena.
The current study explores the factors that explain parasocial … While these two concepts …

… This study investigated how the parasocial relationship (PSR) between audiences and
influencers as well as the extent to which the influencer’s expertise matched the product (termed …

… to the development of parasocial relationships with hosts of … complete a measure of parasocial
relationships. The results of … These styles, conceptually framed as goals, may relate to the …

… “Collectively, the relation between influencers and followers, from the influencers' … ,
bidirectional, co-constructed, and intimate than what the notion of parasocial relation has originally …

… While this study has established clear conceptual distinctions for variables like Trump-Support
(this study’s criterion variable), Trump-policies (a key exogenous variable), and Trump-…

Certain aspects of the concept of an “active” mass media audience are explored and two
dimensions of audience activity identified. The first activity dimension centers on the qualitative …

… that viewers can react parasocially to disliked media figures. … First, we advocate the
conceptual refinement of PSI by … Clarifying the concept of parasocial processes is important to …

… When a celebrity in a parasocial relationship goes away with conclusion of TV episode, …
human-object interaction and parasocial interaction in a way that in both concepts, only one of …

… of parasocial relationship. As existing measures of parasocial relationship have been criticised
conceptually and psychometrically, we developed a new scale of parasocial relationship …