If you don’t want to smell like every other guy on the street, one of the best things you can do is put on a scent from an independent fragrance brand. These brands aren’t restricted by shareholder input or an extensive C-suite. Instead, they can let their creativity shine through every spritz, allowing you to smell great. Above, Robb Report‘s senior editor Justin Fenner offers a deep dive on the indie (and indie-ish) fragrances he can’t stop wearing right now.
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