White sales are officially here—shop New Year's bedding deals at Brooklinen and Macy's

We're three days into 2024 and it's already been an exhausting year. So much so that you might need some new sheets for a new year of comfort in your bed. The good news is that Brooklinen, Macy's, Brooklyn Bedding, and more are offering White sales right now to help you save big on soft sheets for any mattress.

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White sales get you access to top-rated bedding at wallet-friendly prices. This applies to comforters, duvets, sheet sets, and pillowcases. You can head to retailers like Nordstrom to shop sheets from various brands, or try actual bedding developers including Parachute that are Reviewed-approved for your comfort. If you don't know where to start, we've found the best New Year's bedding deals to score right now.

Bed Bath & Beyond

The recently revamped Bed Bath & Beyond has plenty of great bedding pieces available for up to 40% off. That means you can find savings on sheets and comforters fit for any bedroom. For instance, you can grab a Superior Egyptian Cotton 650-Thread sheet set for 10% off at $92.22. You can find those sheets and more in a variety of colors for whatever mood you want to wrap yourself in at night.

Brooklinen

If you want the best sateen sheets on your mattress, look no further than Brooklinen. The brand's Luxe Core Sheet Set is made to be durable and long-lasting while feeling "delightfully soft and smooth to the touch," as our tester described them. If you sign up on the Brooklinen website, you can save 15% on your first order and get the queen sateen sheet set for $160.65—more than $28 off the list price of $189.

Brooklyn Bedding

While more known for its cooling mattresses, Brooklyn Bedding also makes some pretty cozy bedding. You can try some of those sheets, blankets, mattress protectors, and more for up to 25% off through Tuesday, January 9 at the brand's Winter Clearance sale. That means you can get a set of Deep Pocket Bamboo Cotton sheets, typically $159 in a queen size, for just $119.30.

Gravity

Gravity is known for its Reviewed-approved weighted blankets, so it's a good thing the developer has a sale section with discounts on other bedding. That includes a set of Gravity Wrinkle Resistant sheets available in tan or grey for as low as $20—that's a whopping 69% discount from its list price of $65. Whatever bedding type you get, you'll be promised long-lasting material that can easily distribute weight and be cleaned easily.

Kohl's

The most bottom-of-rock-bottom prices can be found at Kohl's, especially when it comes to bedding. Here, you can find sleep essentials on sale for as low as $7.99. For something a bit more luxurious, there's a Koolaburra by Ugg Parkes comforter set with shams in a twin/twin XL size on sale for $121 thanks to a $99 price cut.

Macy's

The home shopping retailer is hosting a flash sale on home essentials through tomorrow, January 4 with discounts of up to 60% off. Those home essentials include various bedding threads from different brands. For instance, you can get a Hotel Collection European Goose Down comforter, typically listed for $800, at a whopping $480.01 price cut in a queen size for $319.99.

Nordstrom

We may only be in January, but it's the perfect time for the Nordstrom Half-Yearly sale. You can get great bedding and more home essentials for up to 50% off. One of those essentials includes a two-pack of Parachute linen shams in standard and king sizes for 40% off at $53.40.

Parachute

We've spoken highly of Parachute for its terry cloth bathrobe. If you want that relaxed comfort in your bed, the brand is having a sale on its collection of bedding available for less than $50. One of the brand's highest-rated bedding threads is its Parachute Linen fitted sheet, on sale in a cool Clay color in a queen size for $28 off at $112.

What are White sales?

White sales are special shopping events typically occurring in January where retailers and brands offer major discounts on bedding. This includes sheets, duvets, shams, and more.

Are White sales worth it?

Sure thing! If you're looking to upgrade the comfort of your bedroom, shopping for sheets has never been easier (or more budget-friendly) than during White sales this month. You can find threads on sale for as low as $7.99 while more popular sheet sets with typically higher prices are much more affordable this season.

What are the best bedding deals to shop in January 2024?

You'll find some of the lowest prices on bedding at Kohl's during White sale season, while Brooklyn Bedding is offering discounts of up to 25% off on its sheet sets. For even more comfort Brooklinen is home to one of our all-around favorite sheet sets and you can get it for neat 15% discount.

There are plenty of spots to shop White sales this month, but the savings surely won't last long so if you see something you like you'll want to act fast!