Contact
Allyson Hester
Program Manager,
Innovation Gateway
allyhester@uga.edu
128 Terrell Hall
210 Spring Street
Athens, GA 30602
September 17 – October 29
Tuesdays, 4-7 p.m.
The fall 2024 Innovation Bootcamp program will examine the unique challenges faced by veteran innovators and entrepreneurs.
Curriculum will include a mixture of learning sessions, group projects, and one-on-one coaching.
The program will be held at the Delta Innovation Hub, UGA’s faculty startup incubator, located at 210 Spring St., Athens, GA 30602.
Session 1: September 17 – Entrepreneurship: The Journey of Self; Identifying your “Why”
- Identify your “Why” and pitch application
- Market Research and Identifying your Customer
Session 2: September 24 – Marketing & Branding Workshops
- Workshop Breakouts (choose and rotate through three 45-minute sessions)
- Collaborations, Content, and Creative Marketing
- How to Define your Brand
- Customer Journey through Google Business and Website
- Sustainable Marketing for the Busy Entrepreneur
- Marketing Plan/Strategy through Ideation
- Marketing Strategies besides Social Media
- Marketing & Branding Panel Q&A
Session 3: October 1 – Pitching & Leadership Self-Assessment
- Storytelling Your Pitch
- Working Genius Assessment & Activities
Session 4: October 8 – Down to Business Workshops
- Workshop Breakouts (rotate through three 45-minute sessions)
- The Mechanics of Starting a Business
- Law and Liability
- Leaning into your community/finding funding
- Your Business Operating System
- Financial management/maximizing financial growth
- Best practices in grant/loan application
- One Page Business Plan
- Q&A (All)
Session 5: October 15 – Customer Discovery, Lean Canvas Business Plan, Finding Funding/Entrepreneurship Opportunities for Veterans
- Customer Discovery & Lean Business Plan & Value proposition
- Veteran Resources Panel
Session 6: October 22 – Challenges of Entrepreneurship & Pitch Practice Rotations
- Overcoming Challenges of Entrepreneurship
- Pitch Practice Circles
Session 7: October 29 – Pitch Event and Next Steps
- Pitch Event
- Celebration and Next Steps
Dates TBD
The spring 2025 Innovation Bootcamp program will examine the unique challenges faced by female innovators and entrepreneurs.
Curriculum will include a mixture of learning sessions, group projects, and one-on-one coaching.
The program will be held at the Delta Innovation Hub, UGA’s faculty startup incubator, located at 210 Spring St., Athens, GA 30602.