Você tem como objetivo se destacar em Energias Renováveis. Como a criatividade pode impulsionar sua carreira?

Creativity is essential for excelling in renewable energy, offering opportunities to innovate solutions and improve project efficiency. By thinking differently, you can lead unique initiatives that stand out in the field and contribute to sustainable energy advancements. Embracing creativity also fosters collaboration with diverse teams, leading to innovative approaches and solutions. Overall, creativity in renewable energy enables you to drive positive change and make significant contributions to the industry.

One thing we all agree with is that creativity and innovation have become the sixth and seventh senses of the business mind. But more so in the renewable energy area which is wider than the planet we live on. To be able to stand out from the crowd of opportunists one must apply those senses in a way that delivers impact to humanity at all levels, anywhere on the planet. That means delving deeper than the dollar bottom line to explore the intricacies to do with cultural and other societal differences and sensitivity for the values enshrined in each layer. Unraveling the huge potential that lies beneath those intricacies is worth every unit spent on creativity and innovation.

Creativity in renewable energy opens doors to innovative solutions and approaches, crucial in a rapidly evolving field. It allows for novel designs in solar panel configurations, wind turbine efficiency, and energy storage solutions. Creative thinking fosters new business models, enhances sustainability strategies, and drives technological advancements, all of which are pivotal in advancing one's career in this dynamic industry.

It can be hard to think differently when the industry is rife with groupthink. It is essential to rise above the almost religious zeal with which some in the industry approach concepts such as net zero by 2030 or 2050. Thinking differently will require adjusting the LCOE measurements to reflect the total cost of backup generation. Thinking differently will require recognizing that renewables can be an essential part of the total energy grid but never more than a part. Adding too much intermittent power will destabilize the grid and create planning nightmares. The renewable industry has only sometimes embraced the importance of nuclear power. Happily, this is changing. It is about time.

One other thing that will make one standout is the ability to integrate viable enduse scenarios in the cost cutting equation. For instance the elements of cost of technology may phase down to manageable levels if one considers the use of a single solar powered system to pump water for irrigating four or five farms adjacent to each other. It goes back to exploring the intricacies beneath the dollar bottom line. A model like this one could unlock the market for solar powered irrigation systems across Africa and parts of Asia where small holder farms are prevalent.

Nothing beats networking in the development of projects for impact. If you want to go fast, go alone. If you want to go far, go with others. Networking will actually reduce the cost of doing business. You don't always have to reinvent the wheel. For instance some of the issues on your research and development budget have been studied multiple times and credible reports made by your potential partners. For success in the renewable energy area opportunities for networking have to be explored in a manner that delivers benefits to all stakeholders.

Borrowing the words of former UN Secretary General Boutros Boutros-Ghali, the third world war will be a war about water. The innovations that can be made to address the growing scarcity of water could save the world from that deadly trend. I can bet that renewable energy and AI companies that focus on water availability, sourcing, and distribution will remain in business for centuries to come, and become the darling of all humanity.

This is one area which has been ignored many renewable energy entrepreneurs. What about a cocktail of renewable resources being applied for the benefit of humanity? To be honest at the end of the day, focussing on benefits of humanity actually brings in more dollars. For instance I have proposed integration of solar power for irrigating bioenergy crops for continuous supply of feedstock to biomass power plants which will supply high voltage power for industrial processing. The model promises benefits across technologies.

Consider where you fit in the team. If your job is to run spreadsheets, make it your business to excel at Excel. If your role involves land management and permitting, make sure you know who holds the power in your location. If your job is to source the components needed to build your project, make it your business to understand your supply chain. If you are supposed to hire and work with the EPC provider, make sure they know where their key choke points are. If your job is to bring in deals, make sure your network is bringing deals to you, and do what it takes to ensure those deals get done. The team moves forward at the pace of its most incompetent member. Make sure you are not THAT incompetent team member. There is no excuse.