Podcast 40: Making tabloid journalism pay in digital age at The Sun

Sun publisher Dominic Carter explains why the future is bright in his part of the media.

One of News UK’s top executives talks to Press Gazette about how Rupert Murdoch’s most beloved brand is still managing to pay its way.

Dominic Carter is executive vice president and publisher of The Sun and he explains how the title has maintained its position as the UK’s most popular commercial news brand and why digital revenue growth is now outpacing print decline.

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Dominic Ponsford

@DomPonsford

Dominic Ponsford is the editor in chief of Press Gazette and has more than 20 years experience in journalism. Former Paul Foot Awards finalist and PPA editor of the year nominee 2022.