Salestube

First programmatic DOOH campaigns for Hochland Group and Benefit Systems SA via Display&Video360 platform with full support of SSP Broadsign's global programmatic platform – done! ✅🔥 Programmatic DOOH is a contextual medium that fits perfectly into strategies based on time of day, daily activities, or location. It allows efficient space buying based on demand, significantly shortens campaign launch time, and gives advertisers full control over execution. As pioneers in the fast-growing programmatic DOOH market, we use cutting-edge technology to deliver targeted and effective advertising solutions for our clients. 🎯 In Hochland's case, we wanted to build as much reach as possible. The campaign appeared on almost 600 media in 80 shopping centers, reaching more than 15 million people! 💪 🎯 Zdrofit's campaign required precise targeting. The goal was to reach people who have a real chance to take advantage of the clubs'offer. Thanks to programmatic, it was possible to select locations where the network's outlets are located and adjust the broadcast plan to the available budget. 🧑💻 Supporting the campaign with the Broadsign platform included setting up the campaign and combining it with a brand lift survey, which proved to be an added value for the client by determining the memorability and impact of the ads on brand awareness. Big thanks to our team, Value Media, and AMS SMART OOH for making these campaigns a success! #AlwaysUp 🚀 #kampaniaDOOH #DOOH #zdrofit #hochland #pysznaloteriahochland #googledisplayandvideo360 #programmatic

#BlogAlert 🔍 The digital marketing world is buzzing with advanced chatbots powered by language models like Google Gemini, ChatGPT, and Copilot. These tools offer exciting opportunities and intriguing challenges. 💡 How can AI chatbots assist SEM specialists with Google Ads and Microsoft Advertising campaigns? At Salestube, we delve into this topic in our latest blog post. We explore 5 innovative ways AI chatbots can elevate your SEO and SEM strategies. Whether you're streamlining tasks, optimizing campaigns, or gaining deeper insights, our guide will show you how to leverage these cutting-edge tools effectively. 🔗 Read our blog by Jan Daszkiewicz [SEM Expert] to discover our top 5️⃣ ideas! https://lnkd.in/dseM-3Qw #SEO #SEM #ChatGPT #GoogleAds #MicrosoftAdvertising #DigitalMarketing #Salestube #Innovation #AI

📣 In an era of rapidly changing consumer preferences, traditional marketing channels are evolving to keep up. Digital marketing—including display, video, and search ads—now plays a key role in reaching target audiences quickly and effectively. 📲📺 In this context, the possibility of programmatic ad buying, particularly in the form of Digital TV, is gaining special significance. This innovative and increasingly popular strategy offers a completely new format for ad positioning, utilizing streaming services. What is the Digital TV service❓ We have collected all the most important information for you in the article below. Check it out! ⤵︎ CC: Jacek Józwiak, Anna Roczniak, Michał Pawłowski, Paweł Ciejka

#GMPnews Catch up on the most important stories and trends from around the world with Google News! 🌍📰 📣 Advertising placements in Uber's app will soon be available to buy via DV360: https://lnkd.in/e2Et33r8 🤖 Google’s AI analyzed 8,000 campaigns from top advertisers that ran on YouTube over the last 6️⃣ months! Check out the main conclusions and learnings: https://lnkd.in/d27uthUn ↪︎ Now, you can use Tag Diagnostics tool to help you find and fix issues with your website's tags: https://lnkd.in/gM7pWjpb 💡Reminder! DV360 offline reports are now migrating to instant reporting: https://lnkd.in/dUxAFkWQ 📈 Check out the new GA4 report type: Realtime report. This allows you to check e.g. the activity of users on the website in the last 5 and 30 minutes: https://lnkd.in/dj8SjhdY CC: Jacek Józwiak, Paulina Nockiewicz, Michał Pawłowski, Paweł Ciejka #GoogleMarketing #DigitalMarketingUpdates #GMPTuesday #GMPSalestube

📣📣 What drives Salestube impressive growth and international success? It's all about their unique digital marketing model, early tech investments, and bold decisions by leaders Joanna Czekaj [Managing Director Salestube], Kamil Wiszowaty [CEO Group One Media], Marek Żołędziowski [CEO Group One], Maciej Hutyra [VP Group One], Jakub Potrzebowski [Founding Partner Group One] oraz Bartek Krzewski [COO Group One Media]. “Since day one, Salestube has integrated media, technology, and data services, supporting business growth at every stage,” highlights Maciej Hutyra [VP at Group One] in a Business Insider Polska interview. 🎯Where, we’re today: 🔸We are a BigTech partner in Europe, collaborating with Google, Meta, TikTok, Salesforce, Google Cloud, and Microsoft. We are also one of the top five Google Marketing Platform resellers in Europe. 🔸Serving over 250 clients across 35 global markets, we are 1 of only 3 fully certified Google Sales Partners with Digital TV certification. 🔸Recently Salestube was named Digital Agency of the Year by Media Marketing Polska (MMP). Discover full interview about Salestube journey and future plans in the interview with Maciej Hutyra [VP Group One] for Business Insider Polska. ⤵︎ https://lnkd.in/dFDFE8jf

#GMPAlert ⤵︎ Ready to elevate your content with our #GMP team? Previously, we introduced you to Google Web Designer, a powerful GMP tool. 📣 Today, let’s delve deeper into its exciting features. ↪︎ Google Web Designer is ideal for campaigns across various industries due to its versatility and capability to create visually stunning, interactive content tailored to specific audience needs. Check out our video 📽️ to learn how to use animations and interactive elements to make your projects stand out and captivate your audience, as well as design flexible, dynamic layouts that seamlessly adjust to various screen sizes and audience segments. 💪💪 Seize this opportunity to enhance your design skills! Remember, we're here to guide you through the Google Marketing Platform tools. #AlwaysUp🚀 📧 Contact us at hello@salestube.pl or DM us anytime. CC: Jacek Józwiak, Paweł Ciejka, Kateryna Yanushevska, Michał Pawłowski #DigitalMarketing #GoogleMarketing #DigitalMarketingUpdates #GMPTuesday #GMPSalestube #GoogleWebDesigner #DigitalMarketing #AdInnovation #DynamicCreatives

E-commerce Success Story in the Pet Food Industry! 📢 🛒 Challenges: BazarPupila.pl an E-commerce startup, needed to implement an E-commerce platform offering pet products, where it wanted to focus on both pets and their owners. ➡️ Our task: With Shopware 6 as their technological foundation and support from our team, Bazar Pupila created an intuitive interface, optimized ad campaigns, and analytics. Process automation and mobile optimization improved page speed and user engagement. 🔧 Key Optimizations: 📈 Improved UX/UI ⚡ Speed optimization 💳 Simplified checkout process The results speak for themselves:  ➕ 88.7% increase in overall website conversions  ➕ 371.3% increase in homepage conversions after optimization See how Bazar Pupila revolutionized online shopping for pets! Read the full article and learn more about their inspiring journey --> https://lnkd.in/dWtp2aCa #AlwaysUp🚀 CC: Lukasz Bialonoga, Anna Bryk #ecommerce #startup #petindustry #UX #UI #Shopware6 #BazarPupila

🔥🔥 NEW Edition of Media Marketing Polska is ready – and We’re on the Cover!🔥🔥 We would like to extend our heartfelt thanks to the editorial team at Media Marketing Polska (MMP) for this honor and the fantastic cover of the latest issue!  💛 To Our Team – Without you, we couldn’t create such amazing projects. Thank you for your dedication and contributions that have led to our recognition! 💛 To Our Clients – Without you, we wouldn’t be here! Thank you for your trust and for helping us grow with each of your briefs! 📸 Special thanks to Jacek and Ewa Bujak & Józek Bujak for the stunning photo! If you’re reading this and haven’t yet partnered with us, it’s easy – send us your brief and find out how the Agency of the Year 😎 can elevate your brand #AlwaysUp🚀 CC: Joanna Czekaj, Dominika Niekraszewicz, Magda Pobikrowska, Krzysztof Rosiński #Salestube #DigitalAgencyOfTheYear #MMPAwards #DigitalMarketing

🌍 Globally, the E-commerce pet market is projected to hit $149.21 billion by 2030, with an annual growth rate of 7.64%. 🛒 In the U.S., the pet E-commerce market was worth $38.76 billion in 2023, growing at an annual rate of 12.49%. 📊  Europe is following this strong growth trend, and "pet parenting" dynamically and comprehensively impacts e-commerce. The increasing market for pet products and services, the shift towards viewing pets as family members, and the activity on social media are just a few manifestations of this phenomenon. If you want to delve into the rapid growth and exciting trends shaping the pet industry, check out the new blog post written by Anna Bryk [Customer Success Manager at Salestube powered by hmmh]. 📧 For companies seeking support in developing or optimizing their E-commerce platforms, our team offers its expertise and comprehensive One-Stop Shop solutions. 📲 Contact us if you'd like to discuss potential collaboration opportunities. #AlwaysUp 🚀 CC: Lukasz Bialonoga, Jakub Szczygieł, Katarzyna Jakubów-Tyka #Salestube #PetEcommerce #BusinessGrowth #EcommerceTrends #SustainableProducts #PetIndustryInsights

Harness the power of GMP with Google Web Designer to create unique, creative ad campaigns in HTML5! 🚀 Why you’ll love it:  🔗 Integrates smoothly with Display & Video 360 and Campaign Manager 360 for full ad campaign control.  🎨 Perfect for marketers and designers moving from static to dynamic ads.  🎮 Ability to add gamification elements to your ads with gestures, buttons and parallax effects to increase user engagement. Ready to make your ads stand out? Watch our videos to learn more and take your ad designs to the next level! 📨 Remember - we are here to help You dive into Google Marketing Platform tools! Don’t hesitate to contact us! - hello@salestube.pl or DM. #AlwaysUp🚀 CC: Jacek Józwiak, Kateryna Yanushevska, Anna RoczniakPaweł Ciejka, Michał Pawłowski #DigitalMarketing #GoogleMarketing #DigitalMarketingUpdates #GMPTuesday #GMPSalestube #GoogleWebDesigner #DigitalMarketing #AdInnovation #DynamicCreatives