Stars like Blake Lively can’t stop wearing this plunging one-piece swimsuit – and it’s under $100
Teeny bikinis have their time and place, but when stars are looking for something with just a touch more coverage, they all reach for the same one-piece: Gooseberry Intimates’ So Chic swimsuit ($99).
Available in colors ranging from classic black and blue to more offbeat options like mint green and lavender, the plunging style features a high-cut leg, seriously scooped neckline and a shaping, sculpting fit, making it an ideal pick for an impromptu Instagram shoot.
It’s no surprise, then, that the lingerie line’s signature maillot is a big hit with social media superstars like Kourtney Kardashian, Kendall Jenner, Kaia Gerber and Jennifer Lopez — all of whom own the style in multiple shades.
Gooseberry Intimates So Chic One-Piece Swimsuit
Sydney Sweeney, meanwhile, modeled her sage-colored suit during a stop in Australia in Nov. 2023, and Vanessa Hudgens, who hit the beach in her white version after her wedding to Cole Tucker in Mexico one month later.
The latest celeb to slip into the So Chic? Blake Lively, who sported the coral version while on vacation in Capri in April 2024.
It’s not just the stars who are obsessed; the design’s racked up over 1,200 five-star reviews on Gooseberry Intimates’ website, with one satisfied shopper praising it as “so flattering and comfortable!”
“It shapes you perfectly! Honestly better than Skims! And it’s not restricting! Go buy it!” another raved.
Wrote a third, “Beautiful, vibrant color, and luxurious fabric. I have many of this style and keep adding to my collection. Best suit I have worn in a long time.”
And a fifth called it “perfect,” adding, “It is such amazing quality and hugs you in all the right places. I’m never going on vacation without it!”
Below, shop the So Chic in a few more of our favorite colors — and start practicing those selfie angles for the next time you hit the shore.
Gooseberry Intimates So Chic One-Piece Swimsuit
Gooseberry Intimates So Chic One-Piece Swimsuit
Gooseberry Intimates So Chic One-Piece Swimsuit
Gooseberry Intimates So Chic One-Piece Swimsuit
Gooseberry Intimates So Chic One-Piece Swimsuit
Gooseberry Intimates So Chic One-Piece Swimsuit
Gooseberry Intimates So Chic One-Piece Swimsuit
Gooseberry Intimates So Chic One-Piece Swimsuit
Gooseberry Intimates So Chic One-Piece Swimsuit
Why Trust Page Six Style Shopping
This article was written by Elana Fishman, founding editor of Page Six Style. Elana applies her celebrity fashion expertise to shoppable content for diehard fans (like herself) as host of video series Style Trial and Heart to Cart, reviewing celebrity-loved products and finding every Taylor Swift-worn style so that you can shop it, too. Elana consults celebrity stylists on the latest street style and red carpet trends, researches what celebrity-backed brands and products are worth it and chats with the stars themselves for beauty and fashion recommendations. Prior to Page Six Style’s inception in 2018, Elana covered celebrity fashion at Vox Media, as well as Lucky, Marie Claire and Teen Vogue.