Handing Control to Creatives
Blockchain Explained
Jun 20
23 min 21 sec
Join us to hear from Ross Venokur, an artist, director, blockchain innovator, and the Chief Creative Officer of Driver Studios. Ross talks about his work to harness blockchain technology and NFTs to put creators back in the driver's seat, connecting fans to the artists they love and allowing them to support their work directly. He talks about some of the obstacles to crossing the bridge from web2 to web3, from difficult user interfaces to resistance to terms like NFT, and his vision for how that change could happen. Hear more from Ross about the promise of blockchain for creatives and his work with NFTs to empower creativity - including his 2021 project to "sell the Brooklyn Bridge" with Monty Python's John Cleese.