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Best October Prime Day beauty deals: Shop 50% off makeup and skincare

If you’re a lover of all things beauty (meaning: your makeup vanity is fully stocked, locked and loaded with shimmery eyeshadow palettes, creamy nude lipsticks and the like), you don’t really need your wishlist items to be on sale for you to race to them.

But, a discount (or, two, or maybe even thousands) couldn’t hurt. That’s why we recommend scoring all of the beauty deals Amazon’s Prime Big Deal Days has to offer (aka, the retailer’s “October Prime Day” adjacent event, as we’re titling it.

Until midnight today, you’ll find discounts on not only holiday gifting items (which we recommend channeling your inner Santa and tending to your shopping list early) but also an endless catalog of the best in makeup, skincare, haircare in more for a limited time. (Related: Best Amazon beauty products).

Naturally, we’re beauty lovers ourselves (just read our product reviews for more), so we rounded up the best beauty deals to shop — after careful examination of the thousands of deals available. Yes, we really did look at the endless list before putting this cheat sheet together. Some of our favorite finds include:

To shop this sale, make sure you sign up for an Amazon Prime account before shopping.

Don’t forget to check out our New York Post Shopping Section. We have everything you need to know about the best Prime Big Deal Days sales, what’s worth splurging on, fashion finds and more.

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Best Amazon Prime Skincare Deals

LANEIGE Lip Sleeping Mask

LANEIGE Lip Sleeping Mask
Amazon

Ah, say hello to everyone’s favorite product for dry and chapped lips (now on sale!) The LANEIGE Lip Sleeping Mask isn’t the *best* deal we’ve seen, but it’s worth noting because of its rising popularity. More than 33,000 satisfied reviewers deem it an essential, too, and it leaves a glossy shimmer once applied.


NuFACE Mini Starter Kit: Mini Microcurrent Facial Toning Device

NuFACE Mini Starter Kit: Mini Microcurrent Facial Toning Device
Amazon

Add a professional skincare device to your cart during Amazon’s Prime Big Deal Days with the NuFACE Mini Starter Kit: Mini Microcurrent Facial Toning Device. Though a splurge, it’s on one of the best deals ever right now — helping to reduce the look of fine lines and wrinkles while safely contouring and lifting the skin for a more youthful appearance.


MANSCAPED The Beard Hedger Premium Men’s Beard Trimmer

MANSCAPED The Beard Hedger Premium Men's Beard Trimmer
Amazon

Upgrade your grooming products ASAP with the MANSCAPED The Beard Hedger Premium Men’s Beard Trimmer. Impressively, it’s less than $100 and comes with an AC adapter, USB-C cable, length-setting comb attachment and a hard shell water-resistant travel case (talk about value!)


St. Tropez Self Tan Purity Bronzing Water Face Mist

St. Tropez Self Tan Purity Bronzing Water Face Mist
Amazon

While we’re no longer in scorching hot temps, there should still be a spot reserved for St. Tropez in your Amazon cart (specifically, the Self Tan Purity Bronzing Water Face Mist). Just because the sun’s not out 24/7 doesn’t mean your face shouldn’t have a healthy glow — and this product can help you get there.


Sulwhasoo First Care Activating Serum

Sulwhasoo First Care Activating Serum
Amazon

The Sulwhasoo First Care Activating Serum helps boost hydration, firmness, radiance and clarity — now for less than $25. If you’re new to skincare or are seeking a newly minted product to add to your rotation, let it be this product, serving as the sweet little multitasker you’ve been looking for.


Olay Smooth & Renew Retinol Face Moisturizer

Olay Smooth & Renew Retinol Face Moisturizer
Amazon

The Olay Smooth & Renew Retinol Face Moisturizer is backed by nearly 12,000 rave reviews and is packed with superstar ingredient (retinol!) to target anti-aging concerns, especially for mature skin. Plus, this Prime deal hails from a brand we trust.


COSRX Snail Mucin 96% Power Repairing Essence

COSRX Snail Mucin 96% Power Repairing Essence
Amazon

When the COSRX Snail Mucin 96% Power Repairing Essence is this affordable, we’re all ears. See what nearly 50,000 shoppers are raving about by picking up this refreshing hydrator (pro tip: apply after your toner) that helps revitalize dull and damaged skin. Not to mention, it’s a top-rated Korean skincare grab we’re very much into.


Peter Thomas Roth Peptide 21 Wrinkle Reset Moisturizer with Peptides

Peter Thomas Roth Peptide 21 Wrinkle Reset Moisturizer with Peptides
Amazon

Peter Thomas Roth, oh how we love you. Not only is the brand one of the best skincare brands we reviewed but its Peptide 21 Wrinkle Reset Moisturizer with Peptides is especially fitting for the person who’s all about anti-aging. What’s more, it helps reduce the appearance of fine lines (aka, what everyone wants).


Sunday Riley Luna Retinol Sleeping Anti-Aging Night Face Oil

Sunday Riley Luna Retinol Sleeping Anti-Aging Night Face Oil
Amazon

Yes, Sunday Riley is on sale right now, and we couldn’t be more thrilled. As far as we’re concerned, it’s a brand everyone should try at least once (and, you should surely start with the Luna Retinol Sleeping Anti-Aging Night Face Oil, now on sale for less than $100). Not to mention, it’s wonderful for beginner retinol users.


Tatcha The Serum Stick | Smooth Dry, Fine Lines

Tatcha The Serum Stick | Smooth Dry, Fine Lines
Amazon

Tatcha (aka, one of our favorite skincare brands), has a Serum Stick that’s specially formulated to help smooth dry and fine lines. Now, you can score the luxe essential for less than $50 during Amazon Prime Big Deal Days.


ELEMIS Dynamic Resurfacing Facial Pads (60-Count)

ELEMIS Dynamic Resurfacing Facial Pads (60-Count)
Amazon

Each time there’s an Amazon shopping extravaganza going on, the ELEMIS Dynamic Resurfacing Facial Pads (60-Count) take a front seat on everyone’s wishlists. Now, the 60-pack daily use pads are on sale for less than $50 and will help remove dead skin cells and purify the skin’s surface, allowing it to double as a worthy makeup primer to add to your collection.


FOREO LUNA 4 Face Cleansing Brush

FOREO LUNA 4 Face Cleansing Brush
Amazon

Add the FOREO LUNA 4 Face Cleansing Brush to your cart ASAP if you want a hygienic, gentle and luxury skincare product to use whenever you’re kickstarting your skincare routine. For more than $100 off, this prized handheld device helps lift away dirt and oil from your skin’s surface and enhances the absorption of your favorite skincare products for the most optimized application ever.


La Roche-Posay Effaclar Purifying Foaming Gel Cleanser for Oily Skin

La Roche-Posay Effaclar Purifying Foaming Gel Cleanser for Oily Skin
Amazon

Got oily skin? Try the La Roche-Posay Effaclar Purifying Foaming Gel Cleanser for Oily Skin, a budget-friendly must-have that’s even more affordable right now. Why this one? It’s backed by nearly 32,000 shimmering reviews, helps reduce the appearance of pores and gently purifies the skin.


Mario Badescu Super Collagen Mask

Mario Badescu Super Collagen Mask
Amazon

Treat yourself to a mask you’d find at a salon (specifically, the legendary Mario Badescu flagship salon in NYC). The brand’s Super Collagen Mask takes the cake as one of the most affordable (and worth it) Prime Big Deal Day beauty markdowns we’ve seen. It’s effective on numerous skin types and contains purifying collagen and kaolin clay to serve as your next weekend-reset face mask.


Best Amazon Prime Makeup Deals

Grande Cosmetics GrandeLASH -MD Lash Enhancing Serum

Grande Cosmetics GrandeLASH -MD Lash Enhancing Serum
Amazon

If you want that no-makeup makeup look, pick up the top-rated Grande Cosmetics GrandeLASH -MD Lash Enhancing Serum. With a whopping 45,000 reviews — and counting — this formula is favored for its inclusion of vitamins, peptides and amino acids for the appearance of fuller-looking lashes (in as early as six weeks, per the brand).


IT Cosmetics Superhero Mascara

IT Cosmetics Superhero Mascara
Amazon

The IT Cosmetics Superhero Mascara is one of the best mascaras we reviewed (and we tested a ton), so pick it up while it’s less than $25. Namely, it lifts, separates and conditions your lashes thanks to its all-black formula containing collagen, biotin and peptides. Healthy lashes, anyone?


Lancôme Bi-Facil Double Action Eye Makeup Remover with Bi-Phase Formula

Lancôme Bi-Facil Double Action Eye Makeup Remover with Bi-Phase Formula
Amazon

Meet our all-time favorite eye makeup remover: the Lancôme Bi-Facil Double Action Eye Makeup Remover with Bi-Phase Formula. It’s especially great for sensitive eyes and removes all of your shadow, eyeliner and mascara in one swipe. Yes, it’s pretty terrific, and it’s also on sale for a limited time.


Anastasia Beverly Hills Brow Wiz

Anastasia Beverly Hills Brow Wiz
Amazon

In the brow department, there’s nothing quite like the Anastasia Beverly Hills Brow Wiz. With a spoolie brush on one side and the buildable pencil on the other, it took a prime spot in our makeup bags (pun totally intended, given the Amazon event and all) and never left.


Lancôme Monsieur Big Volumizing Mascara

Lancôme Monsieur Big Volumizing Mascara
Amazon

Shop the Lancôme Monsieur Big Volumizing Mascara for a luxe option that’s now on sale. Side note: this brand makes some of the *best* ones on the market (read: best mascaras we reviewed), and this deal is one not to miss.


Laura Geller Baked Balance-n-Brighten Color-Correcting Powder Foundation

Laura Geller Baked Balance-n-Brighten Color-Correcting Powder Foundation
Amazon

As seen all over social media, the fan-favorite Laura Geller Baked Balance-n-Brighten Color-Correcting Powder Foundation is ready to make its way (or, should we say, bake its way) into your Amazon cart. Simply put, its natural finish allows you to correct redness and unwanted imperfections for a your-skin-but-better look.


IT Cosmetics Heavenly Luxe Face Makeup Brush

IT Cosmetics Heavenly Luxe Face Makeup Brush
Amazon

One of our favorite makeup brushes for applying full-coverage foundations and tinted moisturizers is the IT Cosmetics Heavenly Luxe Face Makeup Brush. As its name suggests, it’s incredibly luxe and soft — and now, on wonderful discount.


Urban Decay Eyeshadow Primer Potion

Urban Decay Eyeshadow Primer Potion
Amazon

When there’s eyeshadow involved, there should also be some sort of eyeshadow primer to ensure your smokey eye and natural glam looks alike stay put all day. There’s none better than the Urban Decay Eyeshadow Primer Potion — a cult-favorite for years due to its easily blend-able formula. Now, pick it up for less than $20.


Best Amazon Prime Haircare Deals

Moroccanoil Effortless Style 4-in-1 Blow-Dryer Brush

Moroccanoil Effortless Style 4-in-1 Blow-Dryer Brush
Amazon

Enter the best blow dry brush we reviewed: the Moroccanoil Effortless Style 4-in-1 Blow-Dryer Brush. Especially because it’s less than $100, we’re sharing this link with everyone we know IRL. It boasts incredible, even heat distribution along with an easy-to-use makeup and shiny, soft hair as a result.


IGK Good Behavior Spirulina Protein Smoothing Spray

IGK Good Behavior Spirulina Protein Smoothing Spray
Amazon

The IGK Good Behavior Spirulina Protein Smoothing Spray is one of our most-used hair products that has one of the most legendary multi-use formulations we’ve seen. It’s a heat protectant, smoothing mist and frizz treatment all in one with a hydrating spritz that you’ll instantly fall in love with (trust us on this).


REVLON One-Step Volumizer Enhanced 1.0 Hair Dryer and Hot Air Brush

REVLON One-Step Volumizer Enhanced 1.0 Hair Dryer and Hot Air Brush
Amazon

What’s a Prime deals event without a mention of the REVLON One-Step Volumizer Enhanced 1.0 Hair Dryer and Hot Air Brush. For the budget-conscious shopper who loves beauty, this makes a phenomenal buy (and one that we reviewed and stand behind). It’s also a No. 1 Amazon best-seller.


ghd Air Professional Blowout Duo — Hair Blow Dryer and The Blow Dryer Ceramic Vented Round Brush

ghd Air Professional Blowout Duo — Hair Blow Dryer and The Blow Dryer Ceramic Vented Round Brush
Amazon

Skip the salon a bit, all because you grabbed the ghd Air Professional Blowout Duo — Hair Blow Dryer and The Blow Dryer Ceramic Vented Round Brush. We haven’t met a more powerful duo, as this two-pack is complete with a quality blow dryer and easy-to-control styling brush that’ll make you excited to style your hair again.


R+Co Rodeo Star Thickening Foam

R+Co Rodeo Star Thickening Foam
Amazon

To add a bit of volume to your hair, the R+Co Rodeo Star Thickening Foam is the picture-perfect product to help you get there. Not only are we obsessed with pretty much every product the brand has to offer — and its packaging, but that’s besides the point — but this top-rated thickener helps add density and lift without weighing down your hair.

For more options, check out our expert-backed guide to the best hair mousses we reviewed.


amika Perk Up Plus Extended Clean Dry Shampoo

amika Perk Up Plus Extended Clean Dry Shampoo
Amazon

The universally loved dry shampoo is back and better than ever with its revamped formula we can’t stop spraying to our roots after second- or third-day hair. Meet the amika Perk Up Plus Extended Clean Dry Shampoo, a now less-than-$25 beauty must-have that smells just as beautiful as its packaging.


Conair Ceramic 1.5″ Hot Rollers with Super Clips

Conair Ceramic 1.5" Hot Rollers with Super Clips
Amazon

No, hot curlers are not out of style. One of our favorites? The Conair Ceramic 1.5″ Hot Rollers with Super Clips. Now, score the top-rated styling powerhouse for more than 30% off during Amazon Prime Big Deal Days.


T3 Switch Kit Professional Ionic Interchangeable Curling Iron with 3 Ceramic Barrels

T3 Switch Kit Professional Ionic Interchangeable Curling Iron with 3 Ceramic Barrels
Amazon

One of our regularly used curling irons is the T3 Switch Kit Professional Ionic Interchangeable Curling Iron with 3 Ceramic Barrels. Because of its versatility, its worth the price (no more having three different curling irons in your bathroom cabinet!) and now — it’s even more budget-friendly.


Living Proof Perfect hair Day (PhD) Dry Shampoo

Living Proof Perfect hair Day (PhD) Dry Shampoo
Amazon

Meet one of our favorite dry shampoos: the Living Proof Perfect hair Day (PhD) Dry Shampoo. For a limited time, it’s less than $35 (and we’re not complaining about it).


Drybar The Tress Pass Straightening Iron

Drybar The Tress Pass Straightening Iron
Amazon

On the market for a new hair straightener? One of the best-in-class options is the Drybar The Tress Pass Straightening Iron — a slim, easy-to-travel-with model that allows you to perfectly straighten one-inch sections of hair, just the way you like it. Three cheers for Drybar!


Other Amazon Prime Oral Care Deals

Waterpik Aquarius Water Flosser Professional for Teeth

Waterpik Aquarius Water Flosser Professional for Teeth
Amazon

Year after year, Amazon shoppers are mesmerized by the Waterpik Aquarius Water Flosser Professional for Teeth — so much so that we are, too. For 50% off, you can’t beat this ultimate oral care deal that carries with it more than 126,000 roaring reviews. TLDR: buy it while it’s hot.


Lumineux Teeth Whitening Strips (7 Treatments)

Lumineux Teeth Whitening Strips (7 Treatments)
Amazon

Say hello to a brighter, whiter smile over time. The Lumineux Teeth Whitening Strips (7 Treatments) is the ideal starter kit for anyone who’s new to teeth whitening or wants to have a few packs on hand before an event. Plus, its near-19,000 rave reviews speak to its safe, sensitivity free formula.


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