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Upgrading your LinkedIn is a great first step to landing that dream job

According to a recent LinkedIn study, hires who are active on the social platform tend to be two times more likely to be high demand or above-average candidates. While simply having a LinkedIn profile doesn’t mean you will inherently be a top candidate, having an optimized presence on the networking site can give your profile the visibility and clout it needs to attract recruiters for your dream job.

The core tenants of having a great LinkedIn presence is posting a polished resume, building a personal brand, knowing how to extend your network, optimizing your profile for search-ability, and getting the most out of your colleague’s endorsements and recommendations. For sales and marketing professionals, there is additional knowledge needed in order to use the platform as a powerful lead generation tool.

Not sure where to start? An online course that covers all of these topics (and then some) is The Complete LinkedIn Marketing & Sales Bundle, now $34.

This eight-part bundle is led by a variety of digital marketing and business pros, including award-winning professor Chris Haroun and entrepreneur John Colley. Each of the core courses (LinkedIn marketing, resume writing, acing the job interview, and profile optimization) are broken down into bite-sized lessons that are driven by real-life, practical applications. For example, by the end of the LinkedIn Marketing class, you’ll have a variety of techniques at your disposal to connect with other influencers on the platform, increase the eyeballs on your profile and increase your overall following by tenfold.

And, with lifetime access to the courses, you can go through them all on your own time and at your own pace.

Currently, digital students can get lifetime access to The Complete LinkedIn Marketing & Sales Bundle for just $34 (typically valued at $1,600).

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