Want to enjoy the health benefits of yogurt without having to actually eat yogurt?
This might be the brew for you. Jùs by Julie, a Brooklyn juice company beloved by celebs like Demi Lovato and Lo Bosworth, is going for the gut with a new probiotic cold-brewed coffee.
Introduced last month, the bottled java ($8 for 16 ounces) is infused with GanedenBC30 — a bacterial ingredient that improves your immune system and digestive tract and boosts your body’s ability to absorb key nutrients, vitamins and protein.
“We wanted to create a delicious drink that gets your body going, but also makes you feel good,” says Danielle Maleh, the juice company’s marketing director.
Maleh says the bacteria in its coffee (called Probiotic Cold Brew) is stronger than what you find in your typical cup of Yoplait and 10-times more likely to survive in your system. It’s also free of sugar and calories and has one other big leg up on yogurt: caffeine!