Mark Bosch

Main Achievement of the Year at BKD Express: Launching the BKDgo! VAN-Sharing App When I joined BKD Express car rental, our main customer issues were: - Service availability only during office hours - Minimum rental period of 2 hours - €500 deposit required - Slow website - Only available in Dutch - Clients had to visit the office to rent a van So, what have we achieved now? - 24/7 availability for van and truck rentals - Everything can be done through the app; no office visits are needed - No deposit required - Minimum rental period - 10 minutes - 13+ locations (and still expanding) - Available in both English and Dutch, with French coming soon I did all the copywriting myself, including the Dutch version, which was a personal challenge for me. → Enjoy www.bkdgo.com #Innovation #CustomerSuccess #AppLaunch #TechAdvancement #24_7Service #DigitalTransformation #CustomerExperience #NoDeposit #GlobalExpansion #MultilingualSupport #SeamlessRentals #LogisticsSolutions #BusinessGrowth #TransportationTech #VanSharing #BKDExpress #RentalRevolution #Efficiency #ClientSatisfaction #FutureOfRentals

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WOW, what an opening speech at SERP Conf. We all were blown away by Wijnand Jongen, President of Ecommerce Europe - the EU association representing 150,000+ companies selling goods and/or services online to consumers in Europe (including 24 national associations and 22 European countries). He shared his predictions based on #data about “The Future of #Shopping in a #Connected World.” - What is the #circular-retail paradox? - What are the 7 'do's' for #retailers? - How are ChatGPT, VR / AR, and voice search shaping the e-commerce industry? #SERPConf2024  #SERPConf2024International

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Exciting update! Jochem Timmers & I joined forces to unveil PPC-focused Next Level Ecommerce cases. Every month by an expert in the Market. And yes… just like a festival 🎶 we have a line-up you don’t want to miss out on ;) Alright, enough fluff for now… Why? Jochem and I are seeing a lot happening in the market. Advanced cases are popping up online more frequently, and in our day-to-day work, we come across plenty of cool stuff. It's a shame we're not sharing all this knowledge right now. What? Indeed… this is what we asked ourselves as well. We wanted real success stories from experts in the market with actionable insights that could level up all our strategies. No fluff, no buzz words, no sales talk (although I am in sales - well spotted) but direct answers to your questions. So what’s the 💡? Yes, that’s how we came to the idea to invite experts in the market every month to let them share their knowledge with a Next Level Ecommerce case. Direct insights into what challenges they faced, how they overcame them, what results it brought, and how they actually implemented it. This all in 20-30-minute video and the advanced strategy shared afterwards. Who? We’re stoked to already have 3 great speakers lined up for May, June, and July. First off starting with Bob Meijer from PPC Mastery. Deep 🤿-ing into all you need to know about how to master dynamic feed-based campaigns. Date: 16th of May, Time: 16.00 (4pm) - signup here: https://lnkd.in/eF7wfD4m -- Secondly, Ruben Runneboom from Taskforce Agency who will tell you everything about Advanced Bucketing for Pmax and Shopping Ads.  Date: June (day tbd), Time: Tbd -- Last not but not least Floris de Schrijver from Flowboost with a very interesting session about Ad Copy Testing. Date: June (day tbd), Time: Tbd We're excited to get this started. What do you think about it?

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Master your dynamic feed-based campaigns 😎 Don't miss out the first webinar of the Next Level Ecommerce series on May 16th at 4 pm CET. We have the chance to host this webinar with the talented Bob Meijer, a top-tier Google Ads specialist, coach & trainer! 🚀 In addition, our two Channable expert will join him for an insightful discussion: 🌟 Jochem Timmers - Product Lead 🌟 Jules Steultjens - Senior Account Executive Get ready for invaluable insights and discover expert strategies to revolutionize your search campaigns! Register now to secure your spot and unlock the secrets to advertising success via the link in the comments 🔗 #GoogleAds #GoogleAdsCampaign #SearchCampaigns #Ecommerce #Channable #Webinar

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ALDI is testing a Loyalty App in Belgium right now! I find this remarkable as it was always ALDI's strategy not to engage in a point based loyalty program. However I can fully understand that times changed and that shopper data are highly relevant and actionable nowadays (versus years ago). What do you think about this move?

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🔌 Plug-in news Tweakwise - Adobe Commerce, Hyvä & Mage-OS Nederland! New updates for the Tweakwise Hyvä and Luma plug-in; In this release, there are major changes made to personalization for Magento based customers. Personalization now requires the use of Varnish (a caching engine) in Magento. This is needed because the product tiles are now cached. This ensures that personal merchandising requests are much faster than before, and no second AJAX request is needed when loading the page. #tweakwise #emico #personalization #merchandising #plp

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👀 Our latest replatforming work caught the attention of one of the best in the speed optimization game, Erwin Hofman We helped Blundstone Benelux migrate from Woocommerce to Shopify And the results speak for themselves 👏 Thanks for the shoutout Erwin and well done team GoodKarma Agency 💚 Are you struggling with sitepseed? Looking to make the move to Shopify? Send me a dm and let’s chat! #replatforming #migration #shopify #woocomerce #sitespeed

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Did you know that ISPs might be clicking your ads? An ISP, or Internet Service Provider, provides individuals and organizations access to the Internet. Typically, these would be: - Ziggo or KPN (in the Netherlands) - Deutsche Telekom or Vodafone (in Germany) - Orange or SFR (in France) - BT or Virgin Media (in the UK) However, as shown in the image below, there are 347 clicks coming from other ISPs, also known as datacenters, which are 100% suspicious. These datacenters are scraping and connecting through VPNs for various reasons. Here's a quick stat recap: - 347 clicks - €2.03 ECPC - €704.41 spent on scrapers These numbers can be minimized. Using tools like ClickPatrol can help, but the main point is to fix this issue. And we're only talking about ISP detection here, not the other 799+ datapoints ClickPatrol uses. Spend your money wisely. Want to start saving on your Ad Spend? ClickPatrol.com is here to save money and gain more insights. Start our 7-day free trial. #googleads #ppc #sea

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AI is hooooooot! 🔥 And many brands know that. Wondering how you can integrate this into your campaigns? Check out how these brands are riding the wave of this innovative marketing strategy. 👀 #ArtificialIntelligence #MarketingCampaign #SocialMediaInspiration

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🧠🤓 Want to win on marketplaces? Then you must read this interview!  We're excited to share that Emile Valkestijn ✪, part of our 10XCREW team, has been featured in an expert interview on bol! Emile discusses key strategies for scaling e-commerce businesses and the importance of understanding customer behavior. His insights are a testament to our commitment to driving growth and innovation in the e-commerce space. Read the full interview here 🚀 https://lnkd.in/eBpaE3Vs #Ecommerce #ExpertInsights #10Xcrew #CustomerExperience #GrowthStrategies

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"🏀Samsung's Slam Dunk: New AI Tool Gives Dutch 3x3 Basketball Team an Edge at the Olympics! 🥇 💡Samsung recently unveiled its latest AI-powered sports analytics tool, ShotControl, developed in collaboration with Cheil Benelux. This ground-breaking tool is set to change the game, already proving a game-changer for the Dutch 3x3 Basketball team at the Olympics. 🤔 Mixing technology and sports always offers fascinating outcomes, and this combination by Samsung is nothing short of that. It's an intriguing indication of how far tech can push sporting performance and strategy planning. 🌍 The technology undoubtedly has the potential to revolutionize the sports industry. For any business working in sports analytics, this is a wake-up call: AI isn't just in the realm of tech giants. It's filtering into every single industry, changing the way we work, play, and compete. What are your thoughts on this surprising AI-sports interaction and its implications for various industries? Share your insights in the comments.💬 For more exciting AI news, sign up for my FREE newsletter, The Real World AI: https://lnkd.in/e5jBQ5ev 👈"

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Thanks Salesdock. Van idee naar inzet. Gaaf om samen deze stappen te kunnen zetten. Elevating Sales. One door at a time. 🚀 🇬🇧 PARTOF_ is a direct sales organization constantly seeking to do things a bit differently. Once again, they are innovating. To accurately translate a good sales conversation by the door-to-door salesperson into a proposal that keeps the customer just as excited the next day while relaxing on the sofa, they have started using Salesdock's interactive proposal. With this move, selling becomes even more about 'story selling,' and the customer knows exactly what they have opted for. Elevating Sales. One door at a time. #odido #zokanhetook #deurverkoop #technologie #nextstep

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Marketing all over the place? Krijg overzicht in een duidelijk framework. Start vandaag nog met Hero-Hub-Hygiene en breng structuur aan in je storytelling en markting. Het framework is gratis en ontwikkeld door Google. Meer informatie in het eerste comment. ------------------------------ If you chase two rabbits, you will not catch either one. Trying to achieve more things at once in a manner that lacks structure may eventually turn into a failure. The same applies to marketing. This is why systems and frameworks - like Google's Hero-Hub-Hygiene model - bring clarity into your storytelling and content. You always know what to do, and you never find yourself trying to create the story chaotically. Check today's storytelling tip for more information on how to keep the structure tidy. More info in the first comment. #herohubhygiene #marketing #marketingsystems #contentmarketing

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🔌 Plug-in news Tweakwise - Adobe Commerce, Hyvä & Mage-OS Nederland! New updates for the Tweakwise Hyvä and Luma plug-in. In this release, there are major changes made to personalization for Magento based customers. Personalization now requires the use of Varnish (a caching engine) in Magento. This is needed because the product tiles are now cached. This ensures that personal merchandising requests are much faster than before, and no second AJAX request is needed when loading the page. #tweakwise #emico #personalization #merchandising #plp

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🌟 Proud to share! In a recent episode of TTL Talks, presented by our partner Take The Lead, we had the opportunity to discuss a topic close to our hearts: measuring the results of online campaigns in physical stores. In this engaging session, we explore the potential of 'Footfall Intelligence' - a game changer for retail. Together with Take The Lead, we delve into how we, The Retail Factory Int., through the use of smart sensors and advanced AI technologies, can accurately analyze the behavior of store visitors. This enables us to bridge the online and offline customer journey, providing the retail sector, including shopping centers and cities, valuable insights into visitor behavior and the performance of their locations. 📈 📊 We are excited about the possibilities these innovative solutions offer and how they can transform the retail experience. Watch the video to discover more about how Footfall Intelligence can strengthen your retail strategy. A big thank you to Take The Lead for facilitating this conversation. Let's shape the future of retail together! 🚀 #RetailInnovation #FootfallIntelligence #CustomerJourney #TTLTalks #TheRetailFactoryInt #TakeTheLead #Ecommerce

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🚀 I´m thrilled to share a remarkable case study prepared by our esteemed partner, Innovadis BV. Dive into the success story of Bossard and discover how they leveraged our combined expertise to achieve phenomenal results! Bossard is an organization focused on selling fasteners and tools. Especially in the time where a huge amount of digital buying and selling takes place, it is important to stand out as a supplier. By focusing on digital transformation, e-commerce and product information management, Bossard wants to lead the market. As a digital partner, Innovadis BV is guiding Bossard through this #digital #transformation and implementation of e-commerce, Sales Layer PIM and ERP integration. 🔍 Explore the case study here: https://lnkd.in/dVRjHx4Q At Sales Layer, we believe in the power of collaboration and innovation. Witness firsthand how our partnership with Innovadis BV transforms challenges into opportunities, driving tangible business growth and empowering our clients to thrive in today's dynamic market landscape. Thank you Alexander van Dijk! 🤝 #PartnershipSuccess #CaseStudy #Innovation #Collaboration #SalesLayer #Innovadis #digitaltransformation

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Thanks to Abovo Media for this insightful article on the retail media ecosystem! It's a comprehensive look at the growing complexity and the many players involved. As the landscape continues to evolve, the importance of strong partnerships and seamless integration cannot be overstated. At LDSK, we pride ourselves on our ability to collaborate effectively with others to deliver comprehensive retail media solutions. We’re proud to already partner with some of the biggest names in NL retail media Jumbo Supermarkten, Global and SPAR International, as well as ecosystem partners First Impression audiovisual, MyAdbooker, Vistar Media, Broadsign, Snowflake and Streaem Retail Media Platform jointly helping to shape the future of retail media. The future of retail media is all about connection, and we're committed to building a network that delivers results. We look forward to continuing the ecosystem conversation and working with key players like Criteo and Scala in the future. If you're ready to explore the possibilities of retail media, come chat with our team at the following events: Digital Signage Summit Europe l DSS Europe l #DSSE2024: May 22-23 NRF 2024: Retail's Big Show Asia Pacific: June 11-12 Let's connect and spark the next wave of retail media innovation! #retailmedia #retailmedianetworks #retail #futureofretail #retailtech #retailtechnology

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