‘I’ve had the pleasure of working with Celia at Studyportals and Ciao. She is an inspiring leader with extensive knowledge related to technology, design, marketing and product management. She empowers her team members to perform at the best of their abilities by actively listing and formulating a clear and evidence based vision and strategy. Her openness and transparency helped me to grow as a product manager and reach better results. I’m very grateful for her leadership, support and, not to forget, a great sense of humour. And I look forward to working with her again in the future.’
Amsterdam, Noord-Holland, Nederland
Contactgegevens
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Bijdragen
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How do you create a product users love?
When possible, I love to use the the North Star Metric framework as it fosters a data-driven, user-centric, and focused approach to measuring success. This single metric illuminates the intersection of user value and business growth. For instance, at Studyportals, our North Star Metric revolved around platform engagement and sign-ups. Such a clear, quantifiable metric can be instrumental in driving alignment across teams and reinforcing the direction of product development.
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How do you create a product users love?
One significant project was revamping our website at Studyportals, to cater to evolving student content consumption patterns. Assuming younger audiences desired a fresh content approach, we embarked on a 6-month validation, learning and testing journey. Employing diverse user research techniques, from interviews to prototyping or A/B testing, we successfully launched the revamped version. It wasn't just a design overhaul but a shift aligned with changing user preferences.
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How do you create a product users love?
Working with "Ciao", a hybrid work management platform, we learned the power of tailored messaging. In France, our target audience grappled with downsizing offices and introducing flex work. By focusing our messaging on how Ciao helped manage limited office space, we immediately saw a surge in leads. It's not just about showcasing features but addressing specific pain points regionally.
Activiteit
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Délivrer un tel spectacle quand on connaissait les attentes et les critiques… → du beau → de la provoc’ → une urgence → de la modernité → un peu…
Délivrer un tel spectacle quand on connaissait les attentes et les critiques… → du beau → de la provoc’ → une urgence → de la modernité → un peu…
Gemarkeerd als interessant door Celia Felipe
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I am thrilled to advise you that I relocated to Tamil Nadu, South India, since April 1st - and this is not an April fool’s joke. My new role is head…
I am thrilled to advise you that I relocated to Tamil Nadu, South India, since April 1st - and this is not an April fool’s joke. My new role is head…
Gemarkeerd als interessant door Celia Felipe
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🔦Today’s spotlight is on Adrian Evans, Lingoda's VP of Creative & Marketing Operations! Explore Adrian's career path, from building a dream team…
🔦Today’s spotlight is on Adrian Evans, Lingoda's VP of Creative & Marketing Operations! Explore Adrian's career path, from building a dream team…
Gemarkeerd als interessant door Celia Felipe
Ervaring en opleidingen
Licenties en certificaten
Projecten
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Doggily - Grow a dog training business
Helping manage and grow my partner Dog training business.
- Build the website (Webflow)
- Make visual contents: videos and pictures
- Manage Social media posts
- Manage Google Ads
- Build a backoffice tool to manage the business (drupal) -
Akyonis - Marketplace for dog trainers
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Created a 2 sided marketplace for helping dog owners find the right dog trainer. The concept was to promote trainers that use force-free and positive reinforcement methods.
The platform was enabling trainers to create a profile, add their services and manage appointment bookings. As a way to attract trainers on the platform, we were curating seminars and events for dog trainers.
Talen
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English
Moedertaal of tweetalig
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Spanish
Moedertaal of tweetalig
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French
Moedertaal of tweetalig
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Italian
Basisvaardigheid
Ontvangen aanbevelingen
7 personen hebben Celia aanbevolen
Word nu lid om dit te bekijkenMeer activiteiten van Celia
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I’m happy to share that I’ve been involved as a Volunteer with EDHEC Business School for the last 2 years as part of the UK Alumni Board. I have…
I’m happy to share that I’ve been involved as a Volunteer with EDHEC Business School for the last 2 years as part of the UK Alumni Board. I have…
Gemarkeerd als interessant door Celia Felipe
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How to design a sustainable business and transform corporate practices ? 👇 👇 👇 👇 I have had the pleasure to train and support a team of 30…
How to design a sustainable business and transform corporate practices ? 👇 👇 👇 👇 I have had the pleasure to train and support a team of 30…
Gemarkeerd als interessant door Celia Felipe
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Just wrapped up an incredible 2-day Network + Hosting Tribe Gathering in Chantilly! 🚀 Together with nearly 70 passionate participants, we focused on…
Just wrapped up an incredible 2-day Network + Hosting Tribe Gathering in Chantilly! 🚀 Together with nearly 70 passionate participants, we focused on…
Gemarkeerd als interessant door Celia Felipe
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🔦Today, the spotlight is on Urte Sinisi Team Lead of Lingoda Teams! Intrigued by Lingoda's mission & diverse approach Urtė joined Lingoda in June…
🔦Today, the spotlight is on Urte Sinisi Team Lead of Lingoda Teams! Intrigued by Lingoda's mission & diverse approach Urtė joined Lingoda in June…
Gemarkeerd als interessant door Celia Felipe
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Magnete statt Mandate🧲 Wie bringen Unternehmen Mitarbeitende zurück ins Büro? Die besten Unternehmen schaffen einen Workplace, zu dem…
Magnete statt Mandate🧲 Wie bringen Unternehmen Mitarbeitende zurück ins Büro? Die besten Unternehmen schaffen einen Workplace, zu dem…
Gemarkeerd als interessant door Celia Felipe
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In need a of great software engineer? As ambassador in the #womenforwomen project from Expat Spouses Initiative I’m happy to ask your attention for…
In need a of great software engineer? As ambassador in the #womenforwomen project from Expat Spouses Initiative I’m happy to ask your attention for…
Gemarkeerd als interessant door Celia Felipe
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