ISSUE No.14 // MAY 2020

#GROWFOODTOURISM

/noun 1. the pursuit of unique and memorable eating and drinking experiences.

“I, personally, think there is a real danger of taking food too seriously. Food should be part of the bigger picture.”

— Anthony Bourdain, Chef, Author and TV Host

1 // NEWS

MEET THE NEW CULINARYTOURISMALLIANCE.COM

We're excited to launch a brand new platform to share our work, knowledge and resources with you. Visit the brand new CulinaryTourismAlliance.com to learn more about what we do, who we're working with and how you can help grow food tourism in your region.

Visit the new website

2 // PROJECT UPDATE

LAKE TEMISKAMING TOUR CAPACITY BUILDING AND PRODUCT DEVELOPMENT

Our team has been re-engaged by the City of Temiskaming Shores, with support from FedNor and Destination Northern Ontario, to support the enhancement of the Lake Temiskaming Tour through new and enhanced food tourism experiences at local businesses! As part of the project, our team is delivering two workshops for industry in the Lake Temiskaming Tour area. The first focuses on food tourism readiness and experience development, and the second on e-commerce and web presence. This work is a direct outcome of a project that we facilitated in 2018 where the food tourism community decided that enhancing the Lake Temiskaming Tour through food and drink was the food tourism development opportunity with the highest potential for the region.

3 // TASTES OF PLACE

STRAWBERRY SEASON HAS BEGUN IN POLAND

Locals know to look for wild poziomki and kaszëbske malëna, a varietal grown in the north-west. Local lore states that they are the sweetest and most aromatic kind of strawberry. In fact, it is now protected with an EU geographical indication. Smacznego!

4 // TOOLS & RESOURCES

UNWTO LAUNCHES #TRAVELTOMORROW CAMPAIGN

The COVID-19 pandemic has brought the world to a standstill. Tourism has been the hardest hit of all economic sectors, and in many places the most vulnerable members of society will suffer the most.

However, tourism has shown an unparalleled ability to recover from crisis. The sector is uniquely positioned to lead wider societal recovery, driving economic growth, creating jobs and transforming lives.

According to the UNWTO, when we #TravelTomorrow, we should do so for the right reasons:

For the solidarity we are witnessing today across the world.
To learn from different cultures and to return home enriched.
To support the jobs which go hand in hand with tourism as a sector that reaches every level of society.
To advance development and promote sustainability.
For the opportunities that come with discovering the world around us.

Use the hashtag to join the conversation and share travel inspiration for world to come.

IGCAT GASTRONOMIC TOURISM RESOURCES FOR RECOVERY

The International Institute of Gastronomy, Culture, Arts and Tourism (IGCAT) has released information about the food tourism landscape post-Covid 19. The following is a snap shot from their latest webinar looking at projected consumer behaviours.

2020-2021 Tourism of proximity / build new offers / share stories and cross-market
2021-2024 Lesser-known regions start to provide treasure troves for the more adventurous creative, cultural, nature and food loving travelers.
2023-2030 Steady increase in international travel, as people start seeking remote and safe “destination experiences.” Cultural, nature, food and wine visitor demographic will increase.

Download the PDF presentation here.

5 // EVENTS

TERROIR SYMPOSIUM POSTPONED UNTIL SEPTEMBER 14, 2020

The Terroir Symposium has officially been postponed. Programming will be adjusted to focus on Canadian content and provide tangible tools for the industry to recover and rebuild from the impact of Covid-19.

We are open to ideas of how we might use the Terroir Symposium to provide support in this time of crisis. If you'd like to share your ideas, please do get in touch.

UNWTO WORLD FOOD FORUM POSTPONED

In light of the impact of COVID-19, the World Tourism Organization (UNWTO), the Basque Culinary Center (BCC) and the Government of Flanders have announced that the 6th UNWTO World Forum on Gastronomy Tourism, scheduled to take place 1-3 June in Bruges, Belgium, will now be held in June 2021 (date to be announced).

INTERNATIONAL WORKSHOP ON AGRITOURISM POSTPONED

The new dates of the International Workshop on Agritourism are August 31 - September 2, 2021. They are working on developing a new program that will include educational sessions, poster presentations, hands-on workshops, farm tours and networking opportunities. Details can be found here.

The Culinary Tourism Alliance is not-for-profit devoted to bridging the gap between the food & drink and travel industries. This newsletter is our way of sharing news, events, tools and resources with you - partners who help us grow food tourism.

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Culinary Tourism Alliance
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