概要
In this role, I work with reporters across…
貢献
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How can you pitch your business venture to secure funding?
It often happens that your audience turns out to be very different from the one you had targeted. This is okay! You can then move forward in that direction -- to optimize their engagement and retention -- and also think about how to scale and expand into the audience you had initially targeted. As always, the key is to stay nimble. And pick VCs who will allow that freedom.
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How can you use a freemium or subscription-based business model to increase profits?
As a media startup, we offered our content for free, but had a Patreon button after each story. By asking for payment only on Patreon (and not on our website), Patrons realized they were supporting not only us, but also other readers who couldn't pay to access our content. We offered benefits on Patreon, based on tiers of monthly $$. These included a quarterly poll soliciting topics of coverage, postcards from our journalists around the world, conversations with editors from mainstream media, merchandise etc. Aside from being one more revenue stream, this helped augment a sense of community around our brand. And because the audience felt so strongly about our model and our content, we had several people supporting with $20 a month!
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What's your best storytelling technique for showcasing your brand?
As a young news org, we can say with certainty that this helps build engagement and generate community around your brand. Aside from using that technique in writing, we have brought on new tools to experiment with visually-rich storytelling, and all key metrics such as page views, dwell time, shares, comments, scroll depth etc are significantly higher on stories presented in that visual-forward format, which shows more than it tells!
アクティビティ
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Looking for a great beach read? THE WAR BELOW was named one of the Best Books of 2024 So Far by Amazon. Get your copy today: https://a.co/d/5cchEiO
Looking for a great beach read? THE WAR BELOW was named one of the Best Books of 2024 So Far by Amazon. Get your copy today: https://a.co/d/5cchEiO
Jui Chakravortyさんが「いいね！」しました
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A big thanks to the Hong Kong University Press team for highlighting my book on journalism ethics at the HK Book Fair. With me from left are Eman…
A big thanks to the Hong Kong University Press team for highlighting my book on journalism ethics at the HK Book Fair. With me from left are Eman…
Jui Chakravortyさんが「いいね！」しました
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My first All Things Considered segment for NPR! I spoke with Ailsa Chang about the new GDP report, why this "strong" economy often doesn't feel so…
My first All Things Considered segment for NPR! I spoke with Ailsa Chang about the new GDP report, why this "strong" economy often doesn't feel so…
Jui Chakravortyさんが「いいね！」しました
職歴 & 学歴
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NIKKEI Group Asia Pte Ltd
言語
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English
母国語またはバイリンガル
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Hindi
母国語またはバイリンガル
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Urdu
ビジネス上級
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Arabic
ビジネス初級
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French
挨拶レベル
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Bengali
母国語またはバイリンガル
Juiさんによるその他のアクティビティ
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In this piece we looked at the people around Kamala Harris -- her family, friends policy advisors and donors. With James Politi, Sujeet Indap and…
In this piece we looked at the people around Kamala Harris -- her family, friends policy advisors and donors. With James Politi, Sujeet Indap and…
Jui Chakravortyさんが「いいね！」しました
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Kevin Wang, head of PwC’s mainland China and Hong Kong assurance business, told partners in an email that they should “stay calm”, “prepare to…
Kevin Wang, head of PwC’s mainland China and Hong Kong assurance business, told partners in an email that they should “stay calm”, “prepare to…
Jui Chakravortyさんが「いいね！」しました
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The daughter of a billionaire media mogul sells Paramount to the son of a billionaire tech mogul. This piece capped eight months of intense coverage.…
The daughter of a billionaire media mogul sells Paramount to the son of a billionaire tech mogul. This piece capped eight months of intense coverage.…
Jui Chakravortyさんが「いいね！」しました
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