Many unfamiliar with Japan's media landscape underestimate the enduring power of newspapers here. For instance, the Nikkei Shimbun stands as Japan’s most significant source of financial and business information. This daily newspaper not only reports on SMEs and large corporations but also covers a wide range of topics including the economy, culture, and sports. The Nikkei group extends its reach through various sub-outlets like Nikkei MJ and Nikkei Sangyo Shimbun, each focusing on more specialized aspects of their respective fields. The biggest challenge in gaining coverage in any of the Nikkei group outlets lies in having news that resonates with their audience. However, this alone often isn't sufficient, as the group prides itself on being the first to report newsworthy items. A successful tactic we've employed is offering Nikkei journalists the first opportunity to cover an announcement, either through embargoed interviews or by leaking the press release a day in advance. This strategy allows them to outpace other national dailies in reporting the news. However, maintaining such relationships isn't straightforward, as journalists frequently change roles within the Nikkei group. Consequently, today's connections may become obsolete tomorrow. This dynamic necessitates a knowledgeable partner in Japan, like Kyodo PR, who keeps track of these shifting positions and maintains relevant contacts. #Japan #PR #PublicRelations #Newspapers #Nikkei #NikkeiShimbun #KyodoPR
Kyodo Public Relations
広報・コミュニケーションサービス
Chuo-ku、Tokyo786人のフォロワー
Established in 1964, Kyodo PR is Japan's leading PR and integrated communications agency.
概要
Established in 1964, Kyodo PR is Japan's leading PR and integrated communications agency.
- ウェブサイト
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http://www.kyodo-pr.com
Kyodo Public Relationsの外部リンク
- 業種
- 広報・コミュニケーションサービス
- 会社規模
- 社員 201-500名
- 本社
- Chuo-ku、Tokyo
- 種類
- 上場企業
- 創立
- 1964
- 専門分野
- Public Relations、PR、Integrated Communications、Media Relations、Social Media Marketing、Influencer Marketing、Crisis Communications、Earned Media Coverage、Advertorials
場所
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プライマリ
道順を表示
1-13-1 Tsukiji
10F Ginza Shochiku Square
Chuo-ku、Tokyo、104-8158、JP