Director, Product Marketing
Job ID 2024-6906
Description
WebMD is the most recognized and trusted brand of health information and the leading provider of health information services, serving consumers, physicians, healthcare professionals, employers and health plans through our public and private online portals and WebMD the Magazine. The WebMD Health Network includes WebMD, Medscape, MedicineNet, eMedicine, RxList, theheart.org and Medscape Education. Our consumer portals and mobile health applications provide engaging, relevant and credible health and wellness information, personalized health assessment tools and access to online communities.
WebMD is an Equal Opportunity/Affirmative Action employer and does not discriminate on the basis of race, ancestry, color, religion, sex, gender, age, marital status, sexual orientation, gender identity, national origin, medical condition, disability, veterans status, or any other basis protected by law.
- Lead the business planning, strategy, forecasting, pricing and positioning of WebMD’s Sales & Marketing product solutions
- Work with Product Management team to translate business needs into product solutions
- Adapt product offering quickly and efficiently based on trends, performance and market insights
- Bachelor’s degree preferred
- 7+ years or equivalent experience in digital media/advertising in a product, marketing, biz dev, or other relevant role
- Proven success in developing new revenue streams for a large media organization
- Demonstrated ability to craft compelling marketing materials related to product rollouts
- Advanced proficiency with Microsoft Excel
- Highly self-motivated, proactive and self-sufficient
- Ability to manage all phases of a project in collaboration in order to deliver an end-to-end solution
- Capable of working within a cross-functional org while effectively influencing stakeholders to create scalable solutions
- Confident and capable of juggling several priorities on a regular basis while working independently, strategically and creatively
- Strong communication and interpersonal skills with ability to present and articulate solutions to clients as well as internal stakeholders
- Strong intellectual curiosity to understand and evaluate the needs of patients living with chronic conditions and how improving health literacy can drive positive action