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Articles by Bharat
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FMCG Company Rage Coffee raises funds from Refex Capital, 9Unicorns and Others; plans to expand its omni-channel distribution
FMCG Company Rage Coffee raises funds from Refex Capital, 9Unicorns and Others; plans to expand its omni-channel distribution
By Bharat Sethi
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FMCG Brand “Rage Coffee” raises funding from Refex Capital, Keiretsu Forum & clutch of prominent investors
FMCG Brand “Rage Coffee” raises funding from Refex Capital, Keiretsu Forum & clutch of prominent investors
By Bharat Sethi
Contributions
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What are the most important leadership skills for E-Commerce startups?
I have learnt it the hard way, that as simple as it is to start an e-commerce store, it is excruciatingly difficult to scale one and that too profitably. In an environment where barriers to entry are so low and product replication is common, there are limited to moats to preserving one's identity as a website. Everything that is sold online can be replicated unless you have developed some core product IP like a trade secret or a patented technology etc. The only reason for success I've seen online is constant innovation and hardcore resilience by Founders and their teams
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What are the most important leadership skills for E-Commerce startups?
Like in any other initiative in business & life, you are as good as the team you work with. E-commerce requires pillars that are built around - Marketing & Advertising - Supply Chain & Logistics - Branding - Technology - Product R&D A Founder will mostly have knowledge in all of these areas but as the team scales up, these functions have to be led by rockstar leaders who are superb at each of these individually and can utilise tech to have over the top outcomes for everyone
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What are some innovative fundraising ideas to stand out in a crowded market?
As I've learned from fund raising experience, any form of investment is based on trust and faith on the person selling that idea or dream. The most long lasting investment based partnership are the ones where the investor and the entrprenuer have met each other in a physical setting over a couple of meetings and have mutual comfort with each other - have discussed all possible scenarios of outcome without any hassles - and work towards a mutual win-win. The risks and downside should be shared between both parties as well and that leads to success even in times of failures, as the relationship remains preserved
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What are some innovative fundraising ideas to stand out in a crowded market?
I have led crowdfunding campaigns in the past and the following pointers should be considered in depth before you start out - Reach of the platform you're using - Category depth on the platform - Minimum ticket size by a participant - Terms at which they are entering or signing up should be clear to them - Terms you're offering should be crystal clear to you and - All open R&D and WIP work in progress should be mentioned clearly - All risks should be laid out for participants/endorsers - Platform fees should be clear
Activity
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Proud of my sister and her success with Jr Pitch Deck! Girija B. Patel
Proud of my sister and her success with Jr Pitch Deck! Girija B. Patel
Liked by Bharat Sethi
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To VC or not I came across two separate notes yesterday. One where Zomato and PolicyBazaar (InfoEdge is the common and largest investor) topped the…
To VC or not I came across two separate notes yesterday. One where Zomato and PolicyBazaar (InfoEdge is the common and largest investor) topped the…
Liked by Bharat Sethi
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Had a great time at HURUN INDIA Awards. A lot to learn from these inspiring entrepreneurs every time. ✨Azhar Iqubal, most humble guy I have come…
Had a great time at HURUN INDIA Awards. A lot to learn from these inspiring entrepreneurs every time. ✨Azhar Iqubal, most humble guy I have come…
Liked by Bharat Sethi
Experience & Education
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Rage Coffee
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Publications
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Start-up iDecorama helps you build your own dream home; here’s how
The Financial Express
See publicationWhile the Web can be a good resource, we really do not know where to find the latest fashion accessories for the drawing room, bathroom or the child’s bedroom.
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FuckUp Nights: Defining Moments of a Successful Startup Founder
91Springboard
See publicationThe Noida edition of our infamously named property, Fuck Up Nights took place last month and was a roaring success. As always, we had established entrepreneurs take to the stage and talk about the many fuck ups they’ve made over the years and how those fuck ups are one of the primary reasons they are who they are today; established entrepreneurs with extremely successful startups. In this post, we’re going to be talking about Bharat Sethi, CEO & Founder of iDecorama, who also founded…
The Noida edition of our infamously named property, Fuck Up Nights took place last month and was a roaring success. As always, we had established entrepreneurs take to the stage and talk about the many fuck ups they’ve made over the years and how those fuck ups are one of the primary reasons they are who they are today; established entrepreneurs with extremely successful startups. In this post, we’re going to be talking about Bharat Sethi, CEO & Founder of iDecorama, who also founded PosterGully in 2012 which he eventually sold in 2016.
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Why falling blindly in love with your idea is the worst mistake a startup can make
Economic Times
See publicationJust been quoted
Honors & Awards
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President's Award - Yuva Ratna Award
President of India
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Life of a founder. Dear founders- say this every morning. I'm going to fight it. I'm going to win it. I'm going to fight it. I'm going to win…
Life of a founder. Dear founders- say this every morning. I'm going to fight it. I'm going to win it. I'm going to fight it. I'm going to win…
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Over the weekend, Tobi, the founder and CEO of Shopify, discussed the major reason investors passed on Shopify in the early days : market size. I…
Over the weekend, Tobi, the founder and CEO of Shopify, discussed the major reason investors passed on Shopify in the early days : market size. I…
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how you treat founders when chips are down is all that matters.
how you treat founders when chips are down is all that matters.
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50+ Early Stage Founders » A Serial Entrepreneur » And lots of connection building and learning! – That’s Founders’ Meetup by Inc42 for you. We…
50+ Early Stage Founders » A Serial Entrepreneur » And lots of connection building and learning! – That’s Founders’ Meetup by Inc42 for you. We…
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Reading something, anything, alleviates anxiety, while TV and social media aggravate it, at least for me... #ShekharGupta
Reading something, anything, alleviates anxiety, while TV and social media aggravate it, at least for me... #ShekharGupta
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Over the past 9 years at magicpin, I've experienced a rollercoaster of highs and lows, filled with growth, challenges, and profound learnings. Now…
Over the past 9 years at magicpin, I've experienced a rollercoaster of highs and lows, filled with growth, challenges, and profound learnings. Now…
Liked by Bharat Sethi
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We are so excited to have Mr. Bharat Sethi as a panelist at We Made in India’s inaugural chapter! Our panelists will be having an insightful…
We are so excited to have Mr. Bharat Sethi as a panelist at We Made in India’s inaugural chapter! Our panelists will be having an insightful…
Liked by Bharat Sethi
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How Rage Coffee unleashed growth by using the omnichannel approach 🚀 As the D2C game in India grows, the lines blur. Today's D2C landscape is…
How Rage Coffee unleashed growth by using the omnichannel approach 🚀 As the D2C game in India grows, the lines blur. Today's D2C landscape is…
Liked by Bharat Sethi
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GoodDot now being served at the iconic Taj Mahal Tea House. Cocooned in a charming, old-worldly lane in Bandra, Mumbai, Brooke Bond Taj Mahal Tea…
GoodDot now being served at the iconic Taj Mahal Tea House. Cocooned in a charming, old-worldly lane in Bandra, Mumbai, Brooke Bond Taj Mahal Tea…
Liked by Bharat Sethi
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A company expressed interest in buying us, then ghosted. I called them out. 👀 Some months ago, the CEO of a legit company expressed interest in…
A company expressed interest in buying us, then ghosted. I called them out. 👀 Some months ago, the CEO of a legit company expressed interest in…
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