Congratulations Bharat. 5G Mobile service launched in India. What is unique about this fifth gen #5G rollout is the use of indigenous tech developed and engineered in India. Inaugurated today by the Hon'ble Prime Minister of India, Narendra Modi ji, this promises to be a game changer for #DigitalIndia. Badhai ho #India. airtel Jio Vodafone Idea Limited
About us
Octane Research is an India focused research advisory and services firm. Our research findings give India marketers a competitive edge and helps them to forecast and align marketing plans as per the latest industry trends. We are committed in answering tough questions related to online marketing & digital transformation in India, by tracking, analyzing and understanding data from hundreds of sources into various consumer touch points every year and various industry research reports pertaining to India.
- Website
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http://www.octaneresearch.in
External link for Octane Research
- Industry
- Research
- Company size
- 2-10 employees
- Headquarters
- Gurgaon, Haryana
- Type
- Privately Held
- Founded
- 2010
Locations
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Primary
9th Floor, Spaze I-Tech Park, A1 Tower,
Sector 49, Sohna Road
Gurgaon, Haryana 122018, IN
Employees at Octane Research
Updates
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What are the lessons for India with the CrowdStrike fiasco over the last 24 hours? How secure is data of Indians, 80% of which resides outside of India? It is difficult to disagree with Bhavish Aggarwal on this PoV. #DigitalIndia has to focus on India's safety through data localization. Tweet link in the first comment.
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Government e Marketplace (GeM) is a game changer. Have you listed here yet?
Brand Strategist (from Mainstream Advertising) functioning as Remote Brand Head for 3 Early stage Startups, Nation-proud Indian, Japanophile!
#GeMsMassiveSuccess (with 205% surge in procurement of services and GMV standing at ₹ 8.88 lakh crore, India’s GeM surpasses renowned platforms in South Korea, Singapore) ———> Industry updates! #GovernmentOnlineMarketplace GeM, India's online marketplace for public procurement, launched in 2016, facilitates transparent and efficient procurement for government departments, organisations and PSUs. The portal has surpassed a few renowned public procurement platforms like South Korea's #KONEPS and Singapore's #GeBIZ. As per the latest announcement from the Govt, GeM has over 1.5 lakh government buyers and 21 lakh sellers and service providers. It has integrated 89,421 panchayats and over 760 co-operatives within its procurement ecosystem. The portal provides a wide variety of products ranging from eggs and office stationery to vehicles and defence equipment. Some stunners from GeM : 1. Massive cost savings : GeM has enabled the Govt to save over Rs 45,000 crore since 2016 2. GeM procurement doubled to ₹4-lakh crore Vs previous year. Nearly 50% of the total GMV valued at ₹4-lakh crore can be attributed to procurement of services (in March 2024) 3. Assembly of #BrahMos missile is being done through GeM as a service contract. One could see a vast variety of services, including transportation, hiring of helicopter services, logistics, waste management and webcasting on the portal. Mr PK Singh, CEO of GeM said “GeM’s success has caught the attention of some countries in Africa, South East Asia and India’s neighbourhood and the MEA’s inputs may be sought to take the matter forward. We can either provide consultancy services and show them our model or we can set up a similar platform for them. We are very encouraged by the enthusiasm and interest shown”. Mr Singh added - “Currently, only goods and services are allowed on the platform and we want to include works contract also. If it comes, it will be a big hit” Source : PM’s X handle, BusinessLine, PIB etc.
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Octane Research reposted this
SVP - Global Marketing & Communications | Robosoft Technologies - The Experience Engineering Company
Rory Sutherland on 'How ROI is killing branding'. Great watch. #advertising
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Right to Privacy is not absolute, says Delhi High Court while hearing pleas by Meta and WhatsApp against the govt of India's new law which puts social media platforms subject to Indian court orders to identify originators of the messages. Meta threatens to pull Whatsapp out of #India quoting encryption on the platform. The Indian govt however maintains that tracing message originators is crucial for tackling harmful content and maintaning online safety. The court has postponed the further hearing on this matter to August 2024. Octane view: We are yet to review the detailed court proceedings but clearly platforms can not say no to local court jurisdiction and also need to have equal standards and parity of transparency, accountability and responsibility as it pertains to operating in their parent country. #DigitalIndia #Privacy #OnlineSafety #CyberSecurity #Fakenews
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Quick, can you guess which is the largest ecommerce site in India by GMV? 🙏🏼
GeM has crossed the ₹4 Lakh Crore GMV milestone! During a media address, Shri PK Singh, CEO-GeM, shared insights into the remarkable GMV growth achieved in the fiscal year 2023-24. This milestone represents a doubling of GeM's GMV from the previous fiscal year. He emphasized GeM's digital advancements, highlighting its unique capabilities in enhancing efficiency and transparency in public procurement. #GeMIndia #GeMUnstoppable
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Is the #DataPrivacy bill perfect? No. But it is a huge first step towards creating a data privacy regime protecting the fundamental right of citizens of Bharat towards their privacy. Yes the IT act with its subsequent modifications did cover the basics but largely proved to be ineffective. Digital Personal Data Protection Bill proposes to introduce penalties of up to Rs 250 cr on entities misusing or failing to protect digital data, among other provisions. #dpdpbill is an important step towards this. Lok Sabha has passed this bill. Now 2 steps away from becoming a law in India. Data privacy has to keep up with rapid changes in digital technologies and hence we anticipate timely modifications to this law. A huge boost for #DigitalIndia and a welcome step. #OctaneResearch www.octaneresearch.in