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About us
Welcome to Hashtag Orange! We're the out-of-the-box thinkers and the fearless disruptors of the advertising world. We’re an award-winning company that fuses Creative, Technology and Media to drive transformation for its brands and partners. Set up in 2018 by Mukesh Vij, the company's primary goal is to collaborate with brands and support them throughout their journey from initial discovery to final sales. We're not just about shiny campaigns and flashy graphics. We're into the nitty-gritty, getting under the hood, and reimagining what advertising can be. We partner with some of the biggest names in the game—Google, Meta, Disney+ Hotstar, and Amazon Ads—to ensure we have the best tricks up our sleeve. Our client roster is a who's who of awesome brands, including Mufti, LPU Online, Monte Carlo, Dabur, AAFT Online, JKLU, Goa Airport, The Man Company, Snickers, Bharti Axa, GMR Group, Honeywell , Forest Essentials, Max Life Insurance, Wildcraft, Redington Group, Hero Motocorp, Lovely Professional University, Zuno and a whole lot more. Think of Hashtag Orange as your one-stop solution for all things creative and digital. Our toolbox is packed with everything from slick corporate films to influencer marketing that gets people talking, plus paid media that actually works. Our team of fun-loving creatives is always buzzing with new ideas and angles to make your brand the talk of the town. If you're ready to break free from the ordinary and dive into the extraordinary, connect with us! Drop us a message, and let's see how we can make your brand the next big thing. If you're interested in joining a cool team, check out the Jobs tab on our LinkedIn page—we're always on the lookout for talented folks who know how to bring the fun.
- Website
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http://hashtagorange.in/
External link for Hashtag Orange
- Industry
- Advertising Services
- Company size
- 51-200 employees
- Headquarters
- Gurgaon, Haryana
- Type
- Privately Held
- Founded
- 2018
- Specialties
- social media, digital marketing , website , performance marketing , seo, SEM , Facebook marketing , online sales, brand marketing , E-commerce , social media marketing , digital media , creative , marketing , online marketing , Instagram strategy , creative strategy , Google adwords, google , Influencer Marketing , and advertising
Locations
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Primary
303, 3rd Floor, Magnum Tower
Sector 58
Gurgaon, Haryana 122011, IN
Employees at Hashtag Orange
Updates
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Walls will be just walls. We don’t think so. Check out our latest interactive easy, breezy creation for Zuno General Insurance’s conference room. Mukesh Vij Alka vij Amit Shankar Sridhar Iyer Ishwarya Ganapathy Raman Ankush Vij Vineet Malhotra Prashant Saini Gaurang Menon Su Yin Teh Bhav S. #HashtagOrange #HO #WallBranding #InteractiveDesign #BrandExperience #OfficeDesign #ConferenceRoomDesign #ZunoGeneralInsurance #BrandActivation #CreativeInteriors #SpaceBranding #marketingstrategies #Integratedmarketingagency #branding #creativity #innovation #Design #Workspace #OfficeDesign #marketing #Business #CorporateBranding #VisualIdentity
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Share your insights #HashtagOrange #HO #ContentMarketing #AudienceEngagement #DigitalMarketing #ContentStrategy #MarketingInsights #SocialMediaMarketing #Blogging #VideoMarketing #InfographicDesign #Podcasting #ContentCreation #MarketingPoll #LinkedInPolls #MarketingTrends #ContentTypes
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The #T20WorldCup brought success for both Team India and us. Hashtag Orange’s partnership with Biryani By Kilo resulted in a successful integrated campaign that balanced creativity and functionality. We addressed key challenges—low direct orders, app downloads, and social media engagement—by launching the 'Iss T20 World Cup, Karo Pet Bhar Predictions' contest. Leveraging India’s cricket craze, we encouraged app traffic through a prediction game with up to 100% discounts. The campaign included social media, print ads, and a humorous character, Pandey Ji, who became a hit with over 4.6M Instagram views. The strategy also offered free Phirni to boost Instagram followers and featured grand prizes for overall winners. Take a look at the viral Pandey Ji film here: https://bit.ly/3W4rHuU Mukesh Vij Alka vij Amit Shankar Sridhar Iyer Ishwarya Ganapathy Raman Ankush Vij Vineet Malhotra Prashant Saini Gaurang Menon Su Yin Teh Bhav S. #HashtagOrange #HO #TeamIndia #WorldCup #Sportmarketing #marketingstrategies #Integratedmarketingagency #CampaignSuccess #CreativeCampaign #SocialMediaStrategy #AppEngagement #MarketingInnovation #ViralMarketing #ContestCampaign #BrandPartnership #MarketingWins #CustomerEngagement #BrandSuccess #DigitalMarketing #MarketingTrends
Iss T20 World Cup, Pandey Ji ne Jeetey Pet Bhar Predictions | Biryani by Kilo X Hashtag Orange
https://www.youtube.com/
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Eye-poppingly tangy and sweet finals deserve equally eye-popping posts. Happy #T20WorldCup to all of you from all of us. #HashtagOrange #HO #TeamIndia #WorldCup #Sportmarketing #marketingstrategies #cricket #CWC24 #CricketMarketing #T20WorldCup #TeamIndia #Integratedmarketingagency
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Thrilled to announce the official Google India case study highlighting the incredible success of MUFTI Jeans. Through strategic Target Frequency Campaigns on YouTube, MUFTI Jeans achieved an impressive 80% surge in Google searches 📈. This achievement underscores the innovative efforts and dedication of the MUFTI and Hashtag Orange teams. A heartfelt thank you to the wonderful folks at Google: Ila Wadhwa, Tanveer S.Uberoi, Harsh Kaushik, Anurag Ranjan, and especially Raunika Malhotra, for their invaluable support! Also, a special shoutout to the MUFTI team: Kamal Khushlani, Andrew Khushlani, Dishaa Shetty, and Manoj Nakra, for their exceptional contributions to this success! Mukesh Vij Alka vij Ankush Vij Bhav S. Upkar Singh Gaurav Kumar Inderpreet Singh
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Hashtag Orange adds the tang of 360° integrated marketing to Biryani By Kilo's T20 World Cup campaign. Vishal Jindal, founder and co-CEO of Biryani By Kilo, said, “For us, one of the biggest objectives in driving visibility during this season is to drive more customers towards our app and increase direct orders. Hashtag’s integrated strategy is helping us achieve this by harnessing the massive reach of the World Cup." Read more - https://bit.ly/3RKaswq #HashtagOrange #IntegratedMarketingAgency #IntegratedMarketing #Ho #T20WorldCup #CricketLovers #BiryaniByKilo #TeamIndia #ContestAlert #PetBharPredictions #CricketFever #BBK #PerformanceMarketing #AppInstalls Mukesh Vij Alka vij Amit Shankar Sridhar Iyer Ishwarya Ganapathy Raman Ankush Vij Vineet Malhotra Prashant Saini Gaurang Menon Su Yin Teh Bhav S.
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"Ethical considerations and challenges that arise in the digital landscape are complex and challenging. However, they are not impossible to overcome." Read more of this article from our Chief Strategy Officer, Sridhar Iyer, to understand how to navigate responsibility in Digital Media and Marketing in the age of AI. #HashtagOrange #HO #Ethicalmarketing #Dataprivacy #AIEthics #ResponsibleAI #DigitalMediaEthics #AITransparency #DigitalTransformation #MarketingTechnology #DataEthics #AIRegulation Mukesh Vij Alka vij Amit Shankar Ishwarya Ganapathy Raman Ankush Vij Vineet Malhotra Prashant Saini Gaurang Menon Su Yin Teh Bhav S. https://lnkd.in/dNAXWrDq
Ethical AI: Navigating responsibility in Digital Media and Marketing - Adgully.com
adgully.com
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We are thrilled to welcome Bhav S. a former Associate Vice President and Head of Performance Marketing at AdGlobal360, to the Hashtag Orange family as our new Chief Performance Officer! With over two decades of diverse industry experience, Bhav brings a wealth of insights and expertise to the table. His proven track record spans various sectors, from fast food chains to financial solutions, agricultural steel tools, and digital marketing. We look forward to leveraging his expertise to drive performance and deliver exceptional results for our clients while charting creative territories together. Read the full announcement on https://lnkd.in/gVm7y3fa Mukesh Vij Alka vij Amit Shankar Sridhar Iyer Ishwarya Ganapathy Raman Ankush Vij Vineet Malhotra Prashant Saini Gaurang Menon Su Yin Teh #HashtagOrange #Ho #newappointment #welcome #welcomeaboard #newhire #newrecruit #newjoiner #welcometotheteam
Hashtag Orange onboards Bhav Sharma as new chief performance officer
afaqs.com
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At Hashtag Orange, we believe in fostering a culture of reward, recognition, and respect. This approach fuels innovation and celebrates trailblazing ideas, setting new benchmarks in the advertising world! Our team of passionate individuals constantly pushes boundaries to craft impactful campaigns that leave a lasting impression. Our Director and Servicing Head, Alka vij, sheds light on the values of innovation, dedication and pushing boundaries to drive business growth. Head over to the full article to dive deeper! #HashtagOrange #HO #Innovation #Leadership #BusinessGrowth #TeamCulture #Advertising #Marketing #Success #Creativity #Entrepreneurship #DigitalMarketing #CustomerSuccess #Inspiration #Motivation #WorkCulture #Leadership #GrowthMindset #BusinessDevelopment #MarketingStrategy #TeamWork #CompanyCulture #EmployeeEngagement #BrandStrategy #ClientSuccess #AdAgency #MarketingExcellence https://bit.ly/3KsbWqU
Hashtag Orange values innovation, dedication, and pushing boundaries with Reward, Recognition, and Respect: Alka Vij – Hashtag Orange
https://www.medianews4u.com