![](https://cdn.statically.io/img/cdn.prod.website-files.com/65c1025fca7b5f0f6d22cc43/65c1025fca7b5f0f6d22cc87_Activision.svg%20(1).png)
We now rely fully on Improvado for multiple dashboards that we use for day-to-day marketing operations and strategy, as well as for presentations to executive leadership.
![](https://cdn.statically.io/img/cdn.prod.website-files.com/593ed35b7e7f144e5e0ec373/65eeeb493179072a0b7e2e56_waleed-noury-activision.jpeg)
Waleed Noury
Senior Media Analyst at Activision
Improvado empowers enterprises and agencies to automate complex campaign reporting, make data-driven decisions, and leverage AI Agent to optimize performance and drive ROI.