Grupo Bimbo accelerates its sustainability journey with Microsoft Cloud for Sustainability

Sustainability has always been an essential part of everyday business at Grupo Bimbo, the Mexico-based international producer of baked goods and snack foods. To help the company achieve its ambitious sustainability goals, Grupo Bimbo is deploying Microsoft Cloud for Sustainability, which helps businesses collect, track, and analyze all the strategic metrics of their sustainability strategy. While Grupo Bimbo’s strategy is comprehensive—they have goals encompassing nutrition, social impact, waste, water— they are beginning with tracking emissions in Canada, Mexico, and the United States. Grupo Bimbo is rolling out Microsoft Cloud for Sustainability to all its global operations, and the company has appreciated its ease of use and its ability to connect to multiple data sources, including external repositories and Internet of Things sensors, to automate data collection.