printer friendly pageSTRAMGT 529: Marketplaces for Goods and Services
In this class we will analyze the economics and strategy of marketplaces and platforms for goods and services. We will consider the forces that have led to the proliferation of these marketplaces, as well as the economics behind which ones are likely to succeed and become profitable. We will analyze the economic costs and benefits of these marketplaces for society, and consider the regulatory environment and challenges. We will also study the microeconomics of managing these marketplaces: how should matching work, how can marketplace design solve problems of congestion or market thinness, and how a platform should trade off the welfare of the different sides of the market as it enters and grows. Applications include ride-sharing and transportation; room-sharing and vacation rentals; on-demand labor and services such as babysitting, massage, manual labor, and dog-sitting; dating; and organized labor markets.
Terms: Win
| Units: 2
Instructors:
Akbarpour, M. (PI)
STRAMGT 542: Marketplaces for Goods and Services: Trust, Branding, and Regulation
This course is the second course in the sequence of marketplaces for goods and services (the first course is
STRAMGT 529). The course will dig deep into issues of building trust and marketplace branding, as well as regulatory challenges of online marketplaces. The first two thirds of the class will focus on the challenges these marketplaces face in developing trust and delivering high-quality service, as well as fighting with fraudulent activities on the platform. We will discuss marketplace design ideas that can improve trust and create a safe environment, and analyze the economics of rating systems. The rest of the class is focused on the economics of regulatory issues around marketplaces. We will review the theory of monopoly power and negative externalities, and apply them to online marketplaces. We will also discuss recent labor market regulatory developments around these platforms. Applications include ride-sharing and transportation; room-sharing and vacation rentals; dating; passion economy; food deliveries; and organized labor markets.
Terms: Win
| Units: 2
Instructors:
Akbarpour, M. (PI)
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