Entertainment news for the week of August 9

Hairy Situation: Jennifer Aniston is tressed out. The Friend who launched a thousand haircuts will play a jilted wife in the August comedy She’s the One, but don’t look for the famed Rachel ‘do up there on the big screen. ”I didn’t know about her hairstyle,” says One director Ed Burns (The Brothers McMullen). ”She came in to audition and I said, ‘Your hair looks great.’ I thought she was going to kill me. She said she wanted to change it.” In the film, Aniston’s usually sleek locks are curled, clipped, feathered, and ponytailed. The makeover may be Aniston’s way of distinguishing her film career from her TV career: Her hairdo was similarly redone for the currently filming romantic comedy Picture Perfect. ”She fits her haircut to the character,” says a spokesman for the actress. ”In She’s the One, she wanted to downplay glamour. In Picture Perfect, she’s a New York career girl, so she’s funkier and more urban. Who knows what she’ll do when she’s done with these movies.”

Pretty in Primrose: Tweeds catalog customers must be doing a double take. The company, which eschews celebrity models for mopey-looking mannequins, just issued a fall edition sporting the face of ex-Brat Packer Molly Ringwald. No, Tweeds hasn’t gone Hollywood, says company president Marty Brill. The celeb covers are part of the company’s new philanthropic program, Women Giving Back. In exchange for Ringwald’s services, Tweeds contributed to two of her favorite AIDS charities, Friends In Deed and Concerned Parents for AIDS Research. ”We thought maybe there was a way to raise awareness of charities through women who are typical of Tweeds consumers,” explains Brill. Tweeds will feature one celebrity per season (next up: Olympic swimmer Janet Evans, who’ll appear on behalf of the American Diabetes Association). While the celebs aren’t paid, they do get one invaluable perk: all the Tweeds merchandise they want. Would you prefer that suit in soft mint or bark?
—Casey Davidson

Magic Vie: Asked in a ’94 poll to decide which of two sitcom sorceresses was more powerful, Nick at Nite viewers chose the Bewitched twitch over the I Dream of Jeannie blink. Was someone at Columbia — where big-screen versions of both vintage TV shows are brewing — watching? Jeannie now seems trapped in the bottle without a director or a script, while the studio is more intoxicated with Bewitched than Dr. Bombay. Execs were recently treated to a New York reading of the script, which focuses on how good witch Samantha met hubby Darrin, by Douglas Carter Beane (To Wong Foo…). Penny Marshall is producing and Ted Bessell (That Girl‘s Donald Hollinger) is to direct. With more than mere mortals behind the scenes, Alicia Silverstone, long rumored to be a leading contender to play Jeannie, along with Cameron Diaz and Lisa Kudrow, is now expected to nose out the role of Samantha. A spokeswoman for the actress says Silverstone hasn’t conjured up a deal on either film. Well…
—Richard Natale