„Gordon is an amazingly thoughtful and considered strategic thinker. His vast experience across categories from technology to automotive to telco makes Gordon a wonderful brand leader in today's fast paced consumer space, where change is a given and balancing long term brand vision with of-the-moment insights/data is paramount. I am honored to now work closely with Gordon on the Advisory Board of his new company Spikes (www.the-spikes.com). His Spikes methodology of unearthing brands 'excitement points' to truly connect with their audience is truly unique in today's data saturated marketing environment. I'm truly excited for the work we will continue to do together across the world.“
Meerbusch, Nordrhein-Westfalen, Deutschland
Kontaktinformationen
17.187 Follower:innen
500+ Kontakte
Meerbusch, Nordrhein-Westfalen, Deutschland
Kontaktinformationen
17.187 Follower:innen
500+ Kontakte
Info
“So I wish you first a
Sense of theatre; only
Those who love illusion
And know…
Sense of theatre; only
Those who love illusion
And know…
Beiträge
Aktivitäten
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Thanks to The 30 Minute - University for having me on the team. Looking forward to interesting discussions and supporting anyone on their journey in…
Thanks to The 30 Minute - University for having me on the team. Looking forward to interesting discussions and supporting anyone on their journey in…
Beliebt bei Gordon Euchler
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At Once Upon a Time Brands we believe brands are best built through the intersection of Human TRUTH + Today's TREND, what we call an “Inspired…
At Once Upon a Time Brands we believe brands are best built through the intersection of Human TRUTH + Today's TREND, what we call an “Inspired…
Beliebt bei Gordon Euchler
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In today's fast-paced world, conventional, sequential approaches to 𝐬𝐭𝐫𝐚𝐭𝐞𝐠𝐲 often fall short. We must rethink strategy as a dynamic mindset…
In today's fast-paced world, conventional, sequential approaches to 𝐬𝐭𝐫𝐚𝐭𝐞𝐠𝐲 often fall short. We must rethink strategy as a dynamic mindset…
Beliebt bei Gordon Euchler
Berufserfahrung und Ausbildung
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Spikes
Gesamte Berufserfahrung von Gordon Euchler anzeigen
Jobbezeichnung, Beschäftigungsdauer und mehr ansehen.
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Veröffentlichungen
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Wenn Kreation die bessere Strategie ist.
Werben und Verkaufen
Veröffentlichung anzeigenWarum die besten Ideen die Customer Journey nicht fuellen, sondern gestalten
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Targeting the Masses
Admap https://www.warc.com/SubscriberContent/Article/How_to_grow_brands_by_targeting_the_masses/111359
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Eine Strategie für Strategie
Horizont
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An ROI for planning
Admap https://www.warc.com/SubscriberContent/Article/Point_of_view_An_RoI_for_planning/107363
Auszeichnungen/Preise
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A german sense of humor http://www.campaignlive.co.uk/opinion/1289278/
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Die Kunst der Entscheidung http://apgd.de/2014/04/22/strategy-corner-die-kunst-der-entscheidung/
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Ein Meister in Social Creativity: Jack White http://apgd.de/2013/01/29/apg-strategy-corner-meister-in-social-creativity-jack-white/
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Planning doesn’t have to suck http://www.horizont.at/home/detail/du-kannst-mit-jedem-briefing-die-welt-veraendern.html
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a grand prix at the ame's and one at the euroeffies. but what truly matters is one of those shiny IPAs. It says it's a silver, but it looks gold to me.
Institue of Practitioners in Advertising
Erhaltene Empfehlungen
19 Personen haben Gordon Euchler empfohlen
Jetzt anmelden und ansehenWeitere Aktivitäten von Gordon Euchler
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Wir freuen uns auf euch und die New Business Conference 2024 mit cherrypicker am 11-12. September bei uns in Düsseldorf! Die Plätze sind limitiert…
Wir freuen uns auf euch und die New Business Conference 2024 mit cherrypicker am 11-12. September bei uns in Düsseldorf! Die Plätze sind limitiert…
Beliebt bei Gordon Euchler
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My partner delivers mental health workshops to kids in schools. Proper meaningful work. And she has just turned our lounge window into a pop-up art…
My partner delivers mental health workshops to kids in schools. Proper meaningful work. And she has just turned our lounge window into a pop-up art…
Beliebt bei Gordon Euchler
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What Marvin Bower has in common with Rem Koolhaas. Find out more in our excitement talk #11 with Johnny Vulkan. Excitement Talk…
What Marvin Bower has in common with Rem Koolhaas. Find out more in our excitement talk #11 with Johnny Vulkan. Excitement Talk…
Beliebt bei Gordon Euchler
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Good morning everyone, This is our Thursday drop: from California to Adam & Eve, Oatly and Black Lions. Why not pick 2-3 mentors, Let us know in the…
Good morning everyone, This is our Thursday drop: from California to Adam & Eve, Oatly and Black Lions. Why not pick 2-3 mentors, Let us know in the…
Beliebt bei Gordon Euchler
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Oh the joy of reading books that even by the widest stretch of imagination have no, zero and zilch application to business, start up and…
Oh the joy of reading books that even by the widest stretch of imagination have no, zero and zilch application to business, start up and…
Beliebt bei Gordon Euchler
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