🎒 Announcing Our Latest Back-to-School Campaign! 🎒
We at Eclipse Print are delighted to unveil our latest Back-to-School campaign, executed in collaboration with our esteemed client, Podravka. We extend our heartfelt thanks to Podravka for entrusting us with this remarkable project. Our team has dedicated substantial effort to create exceptional POSM cardboard decorations, comprising 8 impressive pallets and floor stands, enhanced by additional elements that encapsulate the essence of childhood brand nostalgia for the parents and creates joy for our youngest shoppers.
Inspired by the iconic school bus, this campaign seamlessly blends creativity and functionality to elevate the back-to-school shopping experience. Here are the highlights:
✨ The Front of the Bus: This area not only shapes our bus but also prominently displays our Clients products.
✨ The Bus Body: Constructed from 12 sturdy 80x60cm floor stands, it includes a uniquely designed roof element crafted by our team to enhance visual coherence and enchantment.
✨ The Bus Stop: Positioned at the end of the POS aisle, this interactive zone invites children to sit, take photos with the brand's mascots, and enjoy a memorable shopping experience.
Moreover, we have added engaging features for children:
🖍 Interactive Blackboard Foil: Both the front of the bus and the side of the bus stop archway are equipped with blackboard foil, chalk holders, and a measuring tape. Young shoppers can measure their height, draw, and interact with the display, transforming back-to-school shopping into a delightful experience for the entire family.
These displays are designed to evoke cherished memories and connect with generations who have grown up with these beloved brands, while also creating enjoyable experiences for new generations who will continue to value them. From vibrant colors to engaging designs, every element has been meticulously crafted to capture the spirit of the back-to-school season.
A special thanks to Eclipse Print incredible team for their creativity and dedication. We believe this execution will not only enhance in-store experiences but also strengthen the emotional bond with shoppers.
Tamás Danku, thank you once again for your inspired idea and every minute spent on this project. You were the driving force behind it. Kinga Abai, your construction skills were pivotal to the flawless execution. Attila Kajtor, your expertise in production, timing, and understanding were invaluable. Danku Attila, your experience and teamwork provided the perfect finishing touch. Dean Stanković, Ales Cujes, Ana Inkret Ormuž, your passion and commitment to our clients are greatly appreciated!
#BackToSchool #FMCG #POSM #RetailDesign #TeamWork #Print