**UPDATE on my original 4-star review **I was contacted by the company inquiring about my reported issue and they promptly sent me a set of the 7oz pouches to try out. They indicated that if they could not achieve a five-star rating from the product, they were going to earn it with their customer service. I will say that I did not give them the 5th star because they chose to send me the larger package to try out, but because the product itself really does rate 5 stars. The 7oz package does give me the extra space I needed to get a full serving in for my son, but I also found that I can toss in a couple of ice cube size portions right into the pouch and by the time I need it, I have a perfectly portioned pouch. My original 4-star rating was because I couldn't fit in the portion that I needed without the contents squirting out before I could zip it close, but everything else about the product was fantastic. I have used the founder's tip to fill it up until the grass line and that has helped tremendously. I've included an image of both the 5oz and 7oz pouches filled with the same amount. While the 5oz requires you to squeeze it tightly to close, the 7oz pouch fits it comfortably.Incidentally, their customer service does, in fact, earn a 5-star rating, but if the product isn't good, then customer service really can't fix that. But in this case, product and service are both fantastic. I have recommended this product to the other parents in my son's class and I recommend it as well to anyone who asks.********************************************************Because reusability was slightly more important to me than packaging design, I would say that overall this product does meet my primary objective. However, it falls slightly short of my usability objectives - but not so much that I would abandon this product.I had previously used the Kiinde pouches, which I didn't really have too many complaints about other than they were not reusable. I have an 11m who likes to vary between a spoon and a pouch so I thought I would give these a try. First, they do feel very durable; I'm sure I will be able to get many uses out of each of these. I bought 2-6 packs of 5oz pouches.What I Like:I like that the spout at the top is smaller than the Kiinde pouches so there is less of a chance of spillover as he squeezes his way through the pouch, but I do have to really ensure that the contents I'm putting in there is smooth with no chunks or it will get stuck.Cleaning them so far hasn't been an issue, but then I rinse them out right after use. I have to wonder about the day that I am away from the house for a good long period where the pouch would end up with dried stuck food on the inside, so I will reserve my judgment on that until that day comes. I really like that I am not creating a lot of waste and garbage with every use and I am a little more liberal with using them with my little one because of the no waste (rather than putting it in a bowl and feeding it to him). Additionally, it is encouraging him to be more independent with his meals.What I Don't Like:What I don't like is that there are no measurements anywhere on the package. The Kiinde pouches has oz markings so you know how much you are filling and how much has been consumed. I know that commercial pouches do not have these markings, but then I am not filling those up. So I used a marker on the pitcher to fill up these pouches to 4.5oz for the 5oz pouches and every single time I cannot zip up the pouch without it spilling out, so I end up only putting in 4oz and even then I still struggle to get it zipped up. I have been frustrated every single time so far filling these pouches up trying to get them zipped up without food getting all over the place and in the zipper, so I may look for something small enough to fill it from the top spout and see if that would reduce my frustration. Else, I guess it's the trade-off for having a smaller spout top (vs Kiinde which has a large spout top since that is how you fill those pouches up) vs non-reusable pouches.Other observations:I don't mind that they don't stand up in the refrigerator. I line them up in the freezer door so they do stand up and I simply lay them down in a Tupperware in the refrigerator for defrosting (incidentally the same way I defrost frozen breastmilk when needed). My son was very happy with this pouch. He was able to feed himself and sucked it all down in a matter of minutes and even worked a little extra hard to get the last bits out, however, no matter how much he squeezed and sucked, there was still about .5oz or so that just would not come out but washed out once I opened up the zippered bottom. I was slightly dismayed at the amount of food waste.Overall:I wanted to provide at least 4.5oz of fruit & veggies in a pouch for my son to feed himself. I was able to do this with the Kiinde brand, however, I was also looking for something that was reusable so we could reduce our waste. Between not being able to actually fill in 4.5oz in the 5oz pouch and the loss of at least .5oz at the end - I am actually only able to get him 3.5oz of fruits & veggies. After he finished the pouch I mentioned above, he was still hungry so I had to supplement with another serving vs. 1 Kiinde 4.5oz pouch satisfies his appetite with little to no food waste. Perhaps I should have bought the 7oz pouches so I could get the full 4.5oz. Lesson learned for next time.