About
Someone once told me “Sales is one:one marketing, and…
Articles by ⚡️Arthur
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AE -> Field Marketer: How I changed my career path and the lessons I learned along the way
AE -> Field Marketer: How I changed my career path and the lessons I learned along the way
By ⚡️Arthur Castillo
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Tracxn Emerging Startups 2020 - Sales Tech edition
Tracxn Emerging Startups 2020 - Sales Tech edition
By ⚡️Arthur Castillo
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How Dealers can learn from 'The Future of Shopping'
How Dealers can learn from 'The Future of Shopping'
By ⚡️Arthur Castillo
Contributions
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What do you do if your strategic thinking in influencer marketing isn't getting you noticed for a promotion?
Reading this from 2 perspectives: 1) as the influencer yourself and 2) as the marketing rep responsible for your company's influencer marketing strategy. Advice for 1) as influencer: I've heard many horror stories of individuals spending more time on their side hustles and eventually getting laid off for not hitting their main KPIs as part of their role. Focus on mastering your day role before monetizing side hustle. Advice for 2) as a marketer responsible for influencer marketing. You need to show how influencer marketing is tying back to major company goals. Ideally showing how its impacting pipeline if you can measure through UTMs, but also how it ties back to marketing dept's larger goal. ex. being known as THE tech in industry niche
Activity
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🚀Ever done a 1:1 in a ball pit? Well come on down and join us on this rocket ship to burnout!…
🚀Ever done a 1:1 in a ball pit? Well come on down and join us on this rocket ship to burnout!…
Liked by ⚡️Arthur Castillo
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🚀 🚀 Introducing: Bravado Executive Search The average tenure of a VP Sales at Seed - Series B startups: 9 months. Here's why that happens: Fancy…
🚀 🚀 Introducing: Bravado Executive Search The average tenure of a VP Sales at Seed - Series B startups: 9 months. Here's why that happens: Fancy…
Liked by ⚡️Arthur Castillo
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We’ve been trained to believe that tactics are easy and somehow worth less than strategy. As a result, most content has a bias towards…
We’ve been trained to believe that tactics are easy and somehow worth less than strategy. As a result, most content has a bias towards…
Liked by ⚡️Arthur Castillo
Experience & Education
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Aligned
View ⚡️Arthur’s full experience
See their title, tenure and more.
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Volunteer Experience
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Coach
Kitchener Minor Soccer
- 2 years 1 month
Children
Arthur has always had a passion for sports, specifically soccer. Now that his golden days as a player are behind him, his focus is on teaching skills and values to kids through soccer. He sees it as a wonderful opportunity to instill the benefits of hard work and a team first mentality; values that will get you very far in life. His hope is to continue coaching well into the future.
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Presenter
Junior Achievement of Canada
- 1 year 1 month
Education
Arthur's passion for financial success for all individuals has made working with Junior Achievement a perfect match. He enjoys going to schools to teach the importance of saving at a young age, helping build resumes, as well as stressing the importance of goal setting. He strives to pass down his knowledge to a younger generation, so that people one day will be able to be financially literate and independent.
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Secretary Treasurer
Yorkville Condo Corporation
- 1 year 9 months
Arthur was the youngest board member ever to be elected as secretary (at the age of 24) of the Yorkville Condo Corporation.
Duties included:
- Meeting with board members to discuss future plans and reparations for the condo building
- Preparing investment plan for excess cash of the condo corporation
- Approaching and negotiating the services required by the condo corporation -
Conquered fear of Public Speaking
Toastmasters International
- Present 7 years 3 months
The universe definitely has a sense of humor, as I find myself speaking and doing presentations every day being in sales. Toastmasters was the first step I was able to take in facing my fear of public speaking. It continues to be a great channel for me to grow and develop my personal and professional skills.
Courses
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PCG Google Analytics Certification
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Languages
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Spanish
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English
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Recommendations received
5 people have recommended ⚡️Arthur
Join now to viewMore activity by ⚡️Arthur
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Ever run a content syndication program that got you 300 leads and ZERO resulting pipeline? Me too, and it sucks. It typically happens because you…
Ever run a content syndication program that got you 300 leads and ZERO resulting pipeline? Me too, and it sucks. It typically happens because you…
Liked by ⚡️Arthur Castillo
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🚨 Growth Marketers! This is not a drill! 🚨 Nooks is hiring for the marketing team. Are you the one? We’re looking for a world-class growth…
🚨 Growth Marketers! This is not a drill! 🚨 Nooks is hiring for the marketing team. Are you the one? We’re looking for a world-class growth…
Liked by ⚡️Arthur Castillo
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3 years ago, I made a PowerPoint presentation and pitched my (at the time) boyfriend… 🏡I pitched the idea of him not selling and renting his house…
3 years ago, I made a PowerPoint presentation and pitched my (at the time) boyfriend… 🏡I pitched the idea of him not selling and renting his house…
Liked by ⚡️Arthur Castillo
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Word on the street is there's a new beef taking over the feed. Timely moment to discuss how this platform is shaking up top of funnel: Look…
Word on the street is there's a new beef taking over the feed. Timely moment to discuss how this platform is shaking up top of funnel: Look…
Liked by ⚡️Arthur Castillo
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I love getting comments like these after a video release 👀🚀🎬🎥🙌🏼 #Video #videoproduction #content #videocontent #marketing #contentmarketing…
I love getting comments like these after a video release 👀🚀🎬🎥🙌🏼 #Video #videoproduction #content #videocontent #marketing #contentmarketing…
Liked by ⚡️Arthur Castillo
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RANT TIME!!! I'm calling on all buyers to hang up on Sales reps if they don't come prepared for their meeting with you. Sales reps, this crap has…
RANT TIME!!! I'm calling on all buyers to hang up on Sales reps if they don't come prepared for their meeting with you. Sales reps, this crap has…
Liked by ⚡️Arthur Castillo
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Love how this customer testimonial we made for ShipBots turned out. Our goal with this video was to highlight FaZe Clan's positive 3PL experience…
Love how this customer testimonial we made for ShipBots turned out. Our goal with this video was to highlight FaZe Clan's positive 3PL experience…
Liked by ⚡️Arthur Castillo
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