Only 10% of customer messages are answered on social media [https://sproutsocial.com/insights/data/q4-2017/#Industry-UGC-Engagement-Trends] . Yet some brands find a way to answer 100% of requests. What’s their secret? Having many hands on deck certainly helps. We’ve found that some of the fastest-responding, maximum-delighting brands on social media [https://buffer.com/reply/customers] employ a two-team approach to responding. Customer support teams handle all inbound product questions, and…