Learning Google Ads: 11 Terms You Should Know Before Creating Your First Campaign
Choosing the right keyword match types for your campaign is a critical part of your Google Ads strategy. This chart was taken from our blog post 𝟭𝟭 𝗧𝗲𝗿𝗺𝘀 𝗬𝗼𝘂 𝗦𝗵𝗼𝘂𝗹𝗱 𝗞𝗻𝗼𝘄 𝗕𝗲𝗳𝗼𝗿𝗲 𝗖𝗿𝗲𝗮𝘁𝗶𝗻𝗴 𝗮 𝗚𝗼𝗼𝗴𝗹𝗲 𝗔𝗱𝘀 𝗔𝗰𝗰𝗼𝘂𝗻𝘁, and can serve as a guide when choosing your keyword match types.
![Avatar](https://cdn.statically.io/img/i.pinimg.com/140x140_RS/c4/f8/9e/c4f89ec12a26258e081f3f4d681767e7.jpg)
Sorina Voinea