Brand messaging

A brand message is a compilation of strengths, differentiators, your value proposition, tagline, elevator pitch, a detailed understanding of your audience, storylines that resonate with your target audience, and more. Although that sound like a lot, the best messages are clear, consistent, relatable, inspiring, and compelling. They make it a no-brainer to get involved with […]

“I want to post online, but how can I be sure it’ll resonate with my customers? It hasn’t in the past.” Ever feel like your content just isn't hitting the right notes with your audience? You’re in the right place. Many of us have poured our hearts into our posts, emails, episodes, and web copy… o

As an entrepreneur, finding your unique style and “vibe” will help you stand out from the crowd and connection authentically with your people. But sometimes we aren’t exactly sure what our authentic style is! Don’t worry… there are clues right under your nose :) Catch the video below, and then rea

My go-to tips and resources for creating a brand message that speaks directly to your ideal clients. | b is for bonnie design #copywriter #brandmessage #idealclient

Brands with boring copywriting fade into the background. Learn how to define a brand voice that stands out and sells!

Want to create content and stories that will help your brand stand out? Start byidentfying your brand messaging pillars (with real-world examples).

If you want to attract your target audience, the first thing you need to do is create clear brand messaging. Brand communication is crucial to the success of a business because it helps your audience understand who you are and what you do. When it comes to public relations, your key messages can be used when you're writing pitches and it can help editors remember you. Follow these 4 steps to craft your brand messaging!

Kelli Preston is that rare mix of web designer and wordsmith - an artist who can help you clarify your brand message both visually and verbally. I’m thrilled to have her here today to share how you can clarify your message and content to attract more of your ideal clients.

Tell your customers why they should care about your business and the results and transformation you're promising by talking about your brand benefits. Discover how to create brand messaging that resonates with and attracts clients. For brand photographers, small business owners and course creators.

At this point, it’s a no brainer that visuals are important (you buy wine because of the label too, riiiight?). Given our short attention spans, it’s the quickest way to capture someone’s interest. So if visuals are the gateway, what happens next? Well, you communicate. Talk, share, sell. Also known