Brand consistency

Brand consistency is when every brand touch point tells the same story and provides a consistent brand experience; when there isn’t an interruption in that experience.

Brand consistency takes you to the next level in marketing. Brand consistency ensures that your brand is easily recognizable across all marketing channels and touchpoints. In this blog, we'll talk about why brand consistency is important for your business. Read on to learn why you need consistent branding.

Create a lasting impact with Visual Consistency. Learn how to maintain a cohesive brand image across all platforms.

Brand

Full logo suite that includes logo variations ensures brand consistency throughout all marketing channels. In this blog post, I give you a walk through the four most common and essential logo variations that your brand needs and some examples how and where to use them in your branding and marketing materials.

The Magic of Brand Consistency Have you ever walked into a new cafe and instantly felt right at home? That warm, familiar feeling is the magic of brand consistency at work! Your brand needs to make a lasting impression, and did you know, the average person needs to see your brand 8 times before even considering buying from you? That's why maintaining a consistent brand identity across all touchpoints is crucial. Whether it's your website, social media, or in-person interactions…

When was the last time you locked in your organization’s core identity and brand consistency? If you haven’t developed a style guide or plan for your ongoing communications, it’s likely costing you. When it comes to your brand identity, consistency across all digital channels and external communications is crucial to avoiding confusion, as well as establishing trustworthiness in audience perceptions of your work. For example, if your website has a different visual presence or messaging than…

Consistency doesn't mean boring. We explain how a consistent brand identity can build brand recognition and communicate your why to your audience.