Bermuda Tourism Authority

We are so excited to be hosting Hoda and Jenna at The Loren in Bermuda on May 9th. Be sure to tune in or better yet, #GoToBermuda and join us! 🇧🇲 #BTAInsights #HodaAndJenna

Yesterday, Jamari Douglas, our VP of Marketing, PR & Communications at the Bermuda Tourism Authority, was in New York City at the Travel & Leisure World's Best Summit 2024, speaking with leaders in the tourism and hospitality sector. As a featured panelist, Jamari shared his insights about Travelling in the Age of Social Media and talked about all things Bermuda — highlighting how we tell our unique island story on social, and the importance of driving conversation around proximity messaging to our key markets. Read Bermuda's National Tourism Plan to learn more about our aspirational future for tourism and its effect on the island as a whole: https://bit.ly/3LzlbpG #BTAInsights #GoToBermuda

BermudAir Launches First Ever Kids Fly Free Campaign! "We're delighted to launch our first ever promotion for families with young children to enjoy the BermudAir experience and Bermuda," said Adam D. Scott, Founder and CEO of BermudAir. This limited-time offer allows for one eligible free child seat per full fare adult.

Congratulations to Bermudian sailor Rachael Betschart for taking the top spot at the SailGP Women’s Inspires event in San Francisco over the weekend! At the age of 16, she became the first female winner of the WASZP foiling class at the Bermuda Sail Grand Prix in 2022 and continues to make our small island proud overseas. Thank you for inspiring the next generation of Bermudian sailors and female athletes 🇧🇲👏 #BTAInsights #GoToBermuda

If you want to participate in AnchorBDA but aren't sure which Programme option is right for you, we've got you covered! The next available date for the first AnchorBDA course is coming up on Saturday, July 13th. Learn more about the Programme: https://bit.ly/3XQvptw #BTAInsights #GoToBermuda

Did you know that cuisine is the number one driver for travellers? We might be a bit biased, but we think Bermuda has a leg up when it comes to our island food culture. 🇧🇲 With offerings like spiny lobster, fish sandwiches, Rum Swizzles, and shark hash, local delicacies are at the heart of our one-of-a-kind food & beverage experiences. What only-in-Bermuda food experience would you recommend to visitors of the island? 👀 Watch Flavours of Bermuda now: https://bit.ly/4byQ3kJ #GoToBermuda #BTAInsights

In 2024, people are seeking experiences that provide a break from routine without the complexities and time commitments of long travel journeys. This travel trend aligns perfectly with Bermuda’s geographical advantages, making our island an ideal choice for those looking to get lost yet found, and recharge over a long weekend or maximise their vacation time. As we continue to enhance our proximity messaging and leverage our strategic location, our goal is to highlight Bermuda as not just a convenient option but a transformative experience for the modern traveller. Just a short two-hour flight from major East Coast cities such as New York, Boston, and Washington, D.C., Bermuda offers a distinct advantage. This proximity allows travellers to transition seamlessly from their daily hustle to a tranquil paradise. Few destinations combine this level of accessibility with such a profound sense of remoteness and luxury. The ease of reaching Bermuda ensures that travellers can maximise their time enjoying the island rather than navigating airports and long flights. This is particularly appealing for the time-conscious luxury traveler who values convenience without sacrificing quality. Our luxurious accommodations, world-class dining, and pristine beaches provide the perfect setting for relaxation and indulgence. Yet, it is our authentic Bermudian culture, vibrant history, and warm community that truly enrich the visitor experience. The BTA is excited to lead the way in redefining what a weekend getaway can be. #BTAInsights #GoToBermuda

Have you watched the Flavours of Bermuda video series yet? 🇧🇲 Episode 1 features Delvin Bean, local fisherman and owner of Lost in the Triangle. He tells us about the island’s flavourful fresh caught fish and his favourite dishes. 🐟 Highlighting Bermuda's unique local culinary offerings is key to continuing to drive tourism to the island. Learn more: https://bit.ly/4byQ3kJ #BTAInsights #GoToBermuda

Now is the perfect time to make sure that your summer events and company listing are up to date on BTAConnect. Tip: Be sure to make use of the Post Board to get the word out to other BTA partners about your events! What questions do you have about BTAConnect? https://bit.ly/3zruoOh #BTAInsights #GoToBermuda

It’s essential to reflect on the profound impact of tourism on our planet and the responsibility we bear as stewards of Bermuda’s natural beauty. Sustainability lies at the heart of our vision for Bermuda’s tourism industry. Our environment is both our greatest asset and our most precious resource. From pristine beaches to our vibrant marine ecosystems, every aspect of Bermuda’s natural landscape contributes to the unique allure of our destination. As part of the Greener portion of Bermuda's National Tourism Plan, we are committed to: 💚 Greener hospitality – the hospitality industry should explore ways to reduce waste and its carbon footprint and, at the same time, reduce costs 💚 Promoting sustainable activities on and in our oceans, such as scuba and fishing 💚 Working with environmental groups to enhance environmental practices and new ideas 💚 Considering how to promote the use of electric vehicles as visitor transportation 💚 Promoting our unique natural assets – notably, the Railway Trail, our ocean resources and natural parks/beaches 💚 Adding sustainability to the goals of the beach economy In working together with our partners, we can ensure that future generations have the opportunity to experience the unparalleled beauty of our island paradise. Learn more about the Bermuda's National Tourism Plan: https://bit.ly/3Va5tpB #GoToBermuda #BTAInsights