Freelancer Probal

The meeting with Byer was successful 😊 . He came to hire me for one job and gave me three jobs 😍. Fortunately, he is a digital marketing agency owner 👨💼 . He gave me 3 projects 😎 . I really enjoyed working with him 🙂 . He is a very gentle and humble man 🙂. 1️⃣ Enhance e-commerce tracking of an e-commerce site, with GA4 setup and Facebook conversion API setup. 2️⃣ Google Ads setup and run for a Real estate company with Conversion tracking setup. 3️⃣ Google Ads setup for a cleaning service company as well as GA4 setup, and Hotjar tracking setup. #googleads #searchads #enhanceecommercetrackign #ga4 #gtm #conversiontracking #converisonapisetup #facebookpixelsetup #hotjartracking

Successful Google Ads Project for USA Client This client ran google ads campaign for 20 long days, but he was not getting any impressions or clicks. Later he contacted me. These are the things I do for him: 01. I audit his entire Google Ads account. 02. I stopped the previous campaign with his permission 03. I do keyword research for that and create new campaigns and run them. 04. Setup Google Tag Manager for conversion setup. 05. Setup the conversion Tracking. I want to work full time to help each of my clients save their money, time and bring an ROI. I believe that everything in the world is transacted, and Newton's third law is very useful in this transact. #googleads #searchads #ppc #gtm #ga4 #datadrivenmarketing #digitalmarketing

Happy Client 😍 Google Ads 03 Month Project. In January this year, my USA client run a Google Ads campaign for his company but after running it for a long month he got no results. I met him on social media. He assigned me to work on Google Ads for his company. My workflow was like this: 01. Audited his entire Google Ads account 02. I audited his ongoing campaign. 03. Keywords were not relevant to his ongoing campaign, I recharged some keywords for him. 04. I setup a new campaign. 05. Conversion tracking is setup by Google Tag Manager [N.B: Google Analytics was setup earlier.] #googlesearchads #PPC #googletagmanager #GTM #googleadsexpert

🚨 Today the Digital Markets Act (DMA) comes into force. Here are 4 ways to check if Consent Mode is active. 🚀 1️⃣ Conversion Diagnostic Tab in Google Ads: Navigate to your primary conversion action and enter the "Diagnostic Tab". You will see if Consent Mode is active and if the modelling threshold has already been reached, you will even see the conversion uplift %. 2️⃣ GA4 Data Streams Consent Settings: recently Google added a dedicated "Consent Setting" verification page to your GA4 property. There you can check if consent signals for Ad measurement and Ad personalization are active or not.   3️⃣ GTM Preview: By debugging with GTM, you can see if Consent Mode is correctly implemented and adapts to user consent updates. Just open the debugger and navigate on your summary page to "Consent". Per default, consent should be "denied" (red) and once consent has been given, the variables will be updated to "granted" (green) for the cookie selection you've consented to. 4️⃣ Chrome Dev Tools: For those who like it more technical, you can check consent mode implementation directly by "inspecting" your website with Chrome Dev Tools. Open Dev Tools -> "Console" -> enter "data layer" -> check for ['consent', 'default'...] and open it. All should be set to "denied". Once consent has been given, re-start the process and look out for ['consent', 'update'...] and open it -> you should see now "granted" for the selection you've consented. In case you missed it, 2 days ago, Adriaan Dekker released an implementation guide using Cookie Bot Web CMP by User centrics to implement Consent Mode. For more Google Ads content, you can follow me 👉 Probal Chandra Das and hit the 🔔 to not miss anything new. #PPC #GoogleAds #ConsentMode #GPDR #Privacy #Measurement

Dear hard-working GMs who spend hours meeting with numerous marketing vendors who may blame each other for the lack of leads on your website, it's important to understand that the marketing funnel has several crucial stages leading to conversions (car sales). While awareness, interest, and consideration are essential, they don't directly generate leads. They set the stage for the intent and evaluation phases, where potential customers show genuine interest and start assessing your offerings. Leads are generated during the "intent" and "evaluation" stages, where you can use conversion tools on your website to collect valuable information like contact details and preferences. The follow-up process is critical for nurturing these leads by engaging them further, addressing their needs, and building trust, ultimately leading to the purchase stage where a skilled salesperson closes the deal. Each stage serves a distinct purpose: awareness leads to interest, which creates intent and then evaluation. Understanding this progression is crucial for effectively allocating resources and optimizing marketing efforts. Awareness, interest, and consideration are necessary for generating leads, and a holistic view of your marketing strategy will save money and help you sell more cars. Easy peasy :-) #digitalmarketing #salesfunnel #googleads #facebookads

Turn your sacrifice into keystrokes of blessings. Eid Mubarak!

In today's fast-paced digital age, digital marketing is revolutionizing the way businesses operate. It provides numerous benefits that can significantly enhance your brand's online presence and growth potential. By utilizing digital marketing, you can reach a global audience, target your ideal customers with precision, and achieve this most cost-effectively than traditional marketing methods. The extensive data and insights, boost engagement, and build enduring customer relationships. As the world becomes increasingly mobile, digital marketing ensures your brand is accessible on user's preferred devices. Embrace the digital revolution and elevate your business to new heights online! #digitalmarketing #digitalmarketingagency #digitalmarketingtips #digitalmarketingstrategy #digitalmarketingtraining #digitalmarketingstrategist #digitalmarketingtools #digitalmarketingconsultant #digitalmarketingexpert #DigitalMarketingThailand #digitalmarketingservices #digitalmarketinglife #digitalmarketingstrategies #digitalmarketingplan #digitalmarketingtip 

After working for a USA company, this was the honour they gave me. I wasn't really ready to get it. They are paying beyond what I expected 😲. Funny thing is that they are so good hearted that after sending the amount they told me "Maybe we didn't give you what you deserve. Hope it will be better later." I would feel lucky if I could work with them again and again. 🙂 Due to company restrictions, I can't front up the company's name, so I apologize. 🙏 #google #googleads #searchads #ppc #gtm #ga4 #conversiontracking #datadrivenmarketing #digitalmarketing

First-party data in Google Ads "Data Manager" 🧐 🕵️ In line with Google's announcement that it will give user data greater importance in GA4 https://lnkd.in/gBnEyeUu, first-party data will also become more of a focus in Google Ads next year. 💡 In October 2023, a "Data Manager" for Google Ads was announced in this context, which can be used to connect and manage various data sources for user data. A central point, so to speak, to reduce the hurdle for Google Ads users and to bring more clarity to the topic. At the start of the rollout at the beginning of 2024, two features in particular will be able to be set up via the Data Manager: 👉 Enhanced conversions for leads 👉 Customer Match In order to connect as many different data sources as possible, Google is working on connectors for various CRM, CDP and shop systems, e.g.: 👉 Pipedrive 👉 Active Campaign 👉 Shopify Audiences 👉 Data sources about Zapier You can find more information in Google's blog article: https://lnkd.in/dwR7YZkp #google #googleads #googletagmanger #gtm #googleanalytics4 #ga4 #datamanager #datadrivenmarketing #digitalmarketing

𝑭𝒊𝒓𝒔𝒕 𝑷𝒂𝒓𝒕𝒚 𝑫𝒂𝒕𝒂 𝒂𝒏𝒅 𝑬𝒏𝒉𝒂𝒏𝒄𝒆𝒅 𝑪𝒐𝒏𝒗𝒆𝒓𝒔𝒊𝒐𝒏𝒔 𝒊𝒏 𝑮𝒐𝒐𝒈𝒍𝒆 𝑨𝒏𝒂𝒍𝒚𝒕𝒊𝒄𝒔 4 🤯 Just in time for the start of the abolition of 3rd party cookies in Chrome, Google is now coming around the corner with some "privacy-focused" improvements to improve data quality in the future. This includes the collection of encrypted first-party (user) data (e.g. e-mail addresses) in order to enrich conversion tracking (= enhanced conversions). If this sounds familiar, it's probably because the feature has been around in Google Ads for a while. 💡 Why is this a big issue? Quite apart from any data protection perspective, the collection of user data in GA4 is intended to open up two areas of application: 👉 Data on demographics and interests: Google itself says that in the future, this information will no longer come from cookies and device IDs, but from logged-in Google users 👉 Enhanced Conversions: as I said, this feature already exists for Google Ads Conversions. The basic idea: better attribution by linking different touchpoints with the help of user data. By comparing, e.g. the email address, Google can assign several touchpoints to a user who would have been identified as different users without this data. 👍 Above all, the topic of enhanced conversions could provide added value from a GA4 point of view if Google manages to make previously "hidden" touchpoints visible in the user journeys. However, external tracking tools will certainly not come close to accuracy. The following options are available for collecting user data: 👉 via the Google Tag: in the tag settings of your GA4 data stream, you can activate a toggle for it under "Allow user-provided data capabilities" and then choose whether the data should be collected automatically or defined via CSS selector. 👉 via Google Tag Manager: similar to setting up Enhanced Conversions for Google Ads, there is now also the option to submit user data with GA4 event tags 👉 via Measurement Protocol: it seems that there will also be the possibility to collect user data for offline conversions. Unfortunately, the documentation for this is still missing. 🧐 When setting up your GA4 and GTM accounts, be careful not to accidentally activate the toggles. Especially the options for automatic recording can quickly lead to problems. Follow 𝑭𝒓𝒆𝒆𝒍𝒂𝒏𝒄𝒆𝒓 𝑷𝒓𝒐𝒃𝒂𝒍 for more 𝐆𝐨𝐨𝐠𝐥𝐞 𝐀𝐝𝐬 & 𝐀𝐧𝐚𝐥𝐲𝐭𝐢𝐜𝐬 tips and insights. 𝐋𝐢𝐤𝐞 👍  𝐑𝐞𝐩𝐨𝐬𝐭 🔁 #google #googleads #googleanalytics #googleadwords #ga4 #googletagmanager #googleadscampaign #marketingtips #digitalmarketingstrategy #marketingideas #digitalmarketer #digitalmarketingexpert #ppc #internetmarketing #woocommerce #onlinemarketingstrategies #advertisment #onlineadvertising #businessmarketing #webanalytics #conversiontracking #googleadsservices #conversionoptimization