Mitsubishi Motors Australia

A month later, and we are still energised by our 2024 National Dealer Conference. We were able to share detailed plans with our incredible dealer network, and were delighted to host many Mitsubishi Motors Corporation special guests, including President and CEO, Takao Kato. To top it off, the Distinguished Dealer Awards were announced. For those that missed it - and those that want to relive it - here's the hype reel.

Mitsubishi Motors Australia is proud of its ‘core market’ status, significantly contributing to Mitsubishi Motors Corporation’s global initiatives. This week, MMAL’s Product Strategy team hosted several key MMC guests in a wintry Adelaide, as we continue to plan for an exciting future. This spirit of collaboration, with a two-way flow of market visits, strategic sessions and real-world experiences, ensures the vehicles we sell in Australia continue to deliver for our customers. Pictured (from left-to-right): Akira Ohmura, Australia New Zealand Department, MMC Owen Thomson, Product & Market Insights Manager, MMAL Yuya Fukuda, Chief Product Strategy Team, MMC Rod Pinedo, Product Strategy Manager, MMAL Ryan Shamseddine Shamsheddine, Product Strategist, MMAL Taiki Fujimoto, Overseas Product Planning Department, MMC #teamspirit #collaboration #mitsubishimotors

We are deeply saddened by the passing of Tom Phillips AM on July 1st 2024. Tom led Mitsubishi Motors Australia Ltd (MMAL) as President and CEO from 27 June 2000 to 31 October 2005. When Tom joined MMAL, the Australian Automotive Manufacturing sector faced a great deal of uncertainty. Imported vehicles were taking an increasing share of the Australian New Vehicle Market, placing severe pressure on local manufacturers. For those of us that had the privilege of working with or for Tom, you will understand how tirelessly he worked to provide our business with stability and certainty over such a tumultuous period. Tom was able to turn adversity into opportunity. He strengthened our local production with industry leading capabilities. With that came volume growth for our domestic market and record level growth for exports to international markets across the globe. As a leader, Tom was respected and highly regarded by staff, colleagues and the entire Mitsubishi Motors Australia Dealership Network. We are deeply saddened by his passing. On behalf of all at Mitsubishi Motors Australia Ltd, we express our sincere condolences to Tom’s family. He was a true Gentleman.

We are excited to announce that a record number of new Mitsubishi Outlanders found their way into Australian customers’ hands last month. According to the latest VFACTs data, 3035 Outlanders were delivered in June, the highest number yet recorded over the model’s 21 year history, which dates back its introduction in February 2003. The June 2024 result, which included 446 Plug-in Hybrid EVs, made Outlander Australia’s fourth best-selling new vehicle. For more information on this outlandish SUV, visit our showroom: https://lnkd.in/gPVvRZPQ #MitsubishiMotorsAustralia #Outlander #LiveOutlandish

Winter has arrived, bringing with it one of the most challenging times of year for South Australians battling homelessness. At Mitsubishi Motors Australia, we’ve thrown our support behind The Advertiser Foundation's Blanket Appeal to help our fellow South Aussies that are doing it tough. In the lead-up to winter solstice, our CEO Shaun Westcott and COO Rob Nazzari attended Hutt St Centre to serve warm lunches for those in need, while head office staff gave generously throughout the week to raise much-needed funds for the Blanket Appeal. “Winter is one of the toughest times for anyone who is homeless, and today’s cost-of-living pressures and housing crisis mean more South Australians are experiencing the heartbreak of homelessness,” said Westcott.   “The Advertiser Foundation Blanket Appeal provides an opportunity for us to make a difference, whether that’s serving Hutt St. Centre clients warm lunches or donating money and essentials,” he said. *Thanks to The Advertiser for the image, with Melvin Mansell and Dan Demaria flanking Shaun Westcott.   #BlanketAppeal2024 #AdvertiserFoundation #HuttStCentre #mitsubishimotors

Established in 1981, the Mitsubishi Motors Australia Distinguished Dealer Award is the highest accolade available to Mitsubishi dealers, in both metropolitan and regional areas. The award seeks to celebrate success across sales, aftersales, and customer experience at a dealership and is a true representation of the hard work and effort which staff at dealerships put in as part of a team throughout the previous year. For 2024, Mitsubishi Motors Corporation CEO Takao Kato personally attended the ceremony, further highlighting the importance placed on our passionate and engaged national dealer network. Mitsubishi Motors CEO Shaun Westcott remarked: “The Distinguished Dealer Award sets a high bar for Mitsubishi dealers across Australia, as we seek to continually exceed our customers' expectations by demonstrating excellence across the business. “Each year these awards spur the Mitsubishi Motors national dealer network to even higher standards across all facets of dealership operations. “This year is no different as we recognise a group of consistently high performers, while also rewarding new achievers for the first time. This is great news for MMAL and its customers, and we look forward to seeing what our dealer network will achieve in future." The winners: Wanneroo Mitsubishi This is Wanneroo’s seventh Distinguished Dealer Award, off the back of a clean sweep of the 2024 Diamond Awards. Wayville Mitsubishi Wayville Mitsubishi’s has also achieved seven Distinguished Dealer Awards since inception, with the latest coming ‘back-to-back’ after another strong performance. Australian Motors Mitsubishi Morphett Vale This is Australian Motors Mitsubishi Morphett Vale’s fourth Distinguished Dealer Award in the last five years. Overall, The Australian Motors Group has won the Distinguished Dealer Award 11 times in the past 10 years. Berwick Mitsubishi Berwick Mitsubishi returns to the winner’s list for the first time since 2020. The Berwick team won all four Diamond Awards earlier in 2024. Blue Ribbon Mitsubishi The 2024 Distinguished Dealer Award list saw Blue Ribbon Mitsubishi return for its second gong after last winning back in 2011. Bendigo Mitsubishi & Great Wall After first claiming a Distinguished Dealer award in 2018, Bendigo Mitsubishi makes a triumphant return to the list in 2024. Dalby Mitsubishi After commencing with the Mitsubishi network in 2018, Dalby Mitsubishi has claimed its first Distinguished Dealer Award after a strong performance. #mitsubishimotors #dealerawards

Mitsubishi Motors Australia recently had the pleasure of hosting both its Dealership partners and distinguished guests from Mitsubishi Motors Corporation including President and CEO, Takao Kato san, at our National Dealer Conference. It was the perfect platform to introduce our new product strategy. Kato san, along with MMC’s Executive Officer (responsible for Product Strategy) Koichi Namiki san, presented a compelling product plan that will support the Mitsubishi Motors Australia’s business to 2030 and beyond. The plan included delivery of multiple drivetrains, including EV, PHEV and Hybrid, across a range of key segments. What new Mitsubishi is on your wishlist? To learn more, visit https://ow.ly/3PSY50ShABz

The annual Asia Cross Country Rally (AXCR) is a torturous 2000km test of team and machine. For 2024, Team Mitsubishi Ralliart returns to compete in the T1 prototype class with an enhanced Mitsubishi Triton. After taking outright victory in 2022 and backing that up with the coveted 'Teams' award in 2023, the team has built on these experiences to make the 2024 vehicle even more powerful and capable. It is these motorsport-honed hallmarks that will feed into the future Mitsubishi Motors model range.

The shortlist for this year’s Mumbrella Awards has been announced, and we are so proud to see our Mitsubishi Outlander Plug-in Hybrid EV spot ‘Unexpected Visitor’, nominated for TV Ad of the Year! It’s a great achievement to be recognised with a nomination amongst such a competitive field, and we want to thank our production partner Clockwork Films and creative partner Richards Rose for their outstanding work. Fingers crossed Clockwork Films can also bring home the award for Production Company of the Year!

The All-New Triton has landed. From our HQ in Adelaide to our regional offices across the country, we gathered to celebrate the momentous occasion with food, drinks, games and entertainment. Our CEO, Shaun Westcott, praised the dedicated work of the Mitsubishi Motors Team in developing, then fine-tuning the All-New Triton for the Australian market and delivering Sales and Technical Drive Days to support the launch. Our General Manager of Marketing & Corporate Affairs, Sam Wight, stepped the team through the All-New Triton campaign from the initial launch to our plans for the months ahead. Our phenomenal new vehicle is already driving Australians to be more adventurous. Head to our website and to your nearest showroom to find out more about the All-New Triton, https://ow.ly/gET650RvqEU #MitsubishiMotorsAustralia #MitsubishiTriton #Teamwork