Markers of the denormalisation of smoking and the tobacco industry
- PMID: 18218803
- DOI: 10.1136/tc.2007.021386
Markers of the denormalisation of smoking and the tobacco industry
Abstract
Background: In nations with histories of declining smoking prevalence and comprehensive tobacco control policies, smoking-positive cultures have been severely eroded. Smoking, smokers and the tobacco industry are today routinely depicted in everyday discourse and media representations in a variety of overwhelmingly negative ways. Several authors have invoked Erving Goffman's notions of stigmatization to describe the process and impact of this radical transformation, which importantly includes motivating smoking cessation. Efforts to describe nations' progress toward comprehensive tobacco control have hitherto taken little account of the role of cultural change to the meaning of smoking and the many ways in which it has become denormalised.
Methods: This paper identifies a diversity of generally undocumented yet pervasive markers of the "spoiled identity" of smoking, smokers and the tobacco industry, illustrated with examples from Australia, a nation with advanced tobacco control.
Results: We caution about some important negative consequences arising from the stigmatization of smokers.
Conclusions: We recommend that schemes rating the comprehensiveness of national tobacco control should be supplemented by documentation of markers of this denormalisation.
Similar articles
-
Tobacco control policy in the UK: blueprint for the rest of Europe?Eur J Public Health. 2013 Apr;23(2):201-6. doi: 10.1093/eurpub/cks090. Epub 2012 Jul 23. Eur J Public Health. 2013. PMID: 22826505
-
The role of tobacco control policies in reducing smoking and deaths in a middle income nation: results from the Thailand SimSmoke simulation model.Tob Control. 2008 Feb;17(1):53-9. doi: 10.1136/tc.2007.022319. Tob Control. 2008. PMID: 18218810
-
Government action to reduce smoking.Respirology. 2003 Mar;8(1):7-16. doi: 10.1046/j.1440-1843.2003.00436.x. Respirology. 2003. PMID: 12856736 Review.
-
Tobacco denormalization and industry beliefs among smokers from four countries.Am J Prev Med. 2006 Sep;31(3):225-32. doi: 10.1016/j.amepre.2006.04.004. Epub 2006 Jul 24. Am J Prev Med. 2006. PMID: 16905033
-
Global perspective on tobacco control. Part II. The future of tobacco control: making smoking history?Int J Tuberc Lung Dis. 2008 Jan;12(1):8-12. Int J Tuberc Lung Dis. 2008. PMID: 18173870 Review.
Cited by
-
Is the perceived public stigma of smokers associated with value opposites? An exploratory cross-sectional analysis of Norwegian data 2011-2013.Front Sociol. 2024 Jan 11;8:1051189. doi: 10.3389/fsoc.2023.1051189. eCollection 2023. Front Sociol. 2024. PMID: 38274842 Free PMC article.
-
Application of a revised model for coping with advanced cancer to qualitatively explore lung cancer survivors' experiences of ongoing physical effects, novel treatments, uncertainty, and coping.J Cancer Surviv. 2023 Jul 27. doi: 10.1007/s11764-023-01417-x. Online ahead of print. J Cancer Surviv. 2023. PMID: 37495907
-
The impact of responsible gambling framing on people with lived experience of gambling harm.Front Sociol. 2023 Mar 7;8:1074773. doi: 10.3389/fsoc.2023.1074773. eCollection 2023. Front Sociol. 2023. PMID: 36960306 Free PMC article.
-
New policy of people-first language to replace 'smoker', 'vaper' 'tobacco user' and other behaviour-based labels.Tob Control. 2023 Mar;32(2):133-134. doi: 10.1136/tc-2023-057950. Tob Control. 2023. PMID: 36806099 Free PMC article. No abstract available.
-
Gamblers' perceptions of responsibility for gambling harm: a critical qualitative inquiry.BMC Public Health. 2022 Apr 12;22(1):725. doi: 10.1186/s12889-022-13109-9. BMC Public Health. 2022. PMID: 35413823 Free PMC article.
Publication types
MeSH terms
Substances
LinkOut - more resources
Full Text Sources
Medical