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Cited by
All
Since 2019
Citations
93
92
h-index
3
3
i10-index
3
3
0
42
21
2021
2022
2023
2024
2
20
42
27
Public access
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Co-authors
Fabien Durif
Professor of marketing, School of Management Sciences (ESG), University of Quebec at Montreal (UQAM)
Verified email at uqam.ca
Cindy Lombart
Professeur de Marketing
Verified email at audencia.com
Am�lie Gu�vremont
Professeure en marketing, �cole des Sciences de la Gestion, UQAM
Verified email at uqam.ca
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Cindy G. Grappe
Alberta School of Business,
University of Alberta
Verified email at ualberta.ca
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