University Marketing & Communications
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Drexel Front of Main Building

University Marketing & Communications

Tracy Powell

Tracy Powell

Senior Vice President, University Marketing & Communications
Main Building
3141 Chestnut Street
Philadelphia, PA 19104
tbp36@drexel.edu

Division of University Marketing & Communications

Led by Senior Vice President Tracy Powell, the Division of University Marketing & Communications (UMAC) partners with University leadership, faculty, professional staff, and community members to develop and execute essential brand-focused marketing and messaging strategies in alignment with Drexel’s 2030: Designing the Future strategic plan and primary organizational goals.

Utilizing a coordinated surround sound approach that encompasses messaging platforms in all mediums and at all levels, UMAC is focused on sharing the Drexel story with a wide array of internal and external audiences through a unified, impactful delivery that reflects the University’s core values, vision, and mission.

Read More About Senior Vice President Tracy Powell

Publications

Exel Magazine
Exel Magazine 
An award-winning annual magazine overviewing the University’s fast-growing research enterprise.
Drexel Magazine
Drexel Magazine 
A magazine for alumni and friends of the University published three times a year.
Drexel News Blog
Drexel News Blog 
The blog offers expert perspectives on timely topics and a look behind the stories and research making news at Drexel. 
Drexel Now
eNewsletters
Choose your subscription preferences to Drexel's digital newsletters here and stay on top of University news, events or staff announcements. 

Our Work

From marketing brochures to news articles, the division of University Marketing & Communications handles it all.
View Our work
Forever Dragons: The Future Is Now in Your Hands

At Drexel University, we want to celebrate our graduating Forever Dragons. We know you have worked hard, made meaningful memories, and pushed beyond the limits of what’s expected to reach this important milestone. And wherever you go in life, personally or professionally, Drexel will always be your home. As our Class of 2023 Dragons take this next step, we know that they will continue to make an impact on the world and move forward as if failure was not an option. The future is now in the hands of our Forever Dragons, and we can't wait to see what they will do!

Drexel News

Neville Vakharia Neville Vakharia, PhD, Appointed Dean of the Pennoni Honors College
Jul 18, 2024
He is currently associate dean of research and planning and an associate professor of arts administration & museum leadership in the Westphal College of Media Arts & Design.
A Message From Denis O'Brien, Drexel's Interim President
Jul 17, 2024
A message from Denis O'Brien to the Drexel community, following his appointment as interim president by the Board of Trustees.
Interior of Main Building Announcing Visionary Philadelphia Leader Denis O’Brien as Drexel’s Interim President
Jul 16, 2024
Richard Greenawalt, chair of Drexel University’s Board of Trustees, authored a July 16 message announcing the leadership change.
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In the News

‘Philadelphia Revealed’ Exhibit Uncovers the City’s History in Things That Survived
Jul 19, 2024
Page Talbott, PhD, director of Museum Outreach for Cultural Partnerships and University Collections and Exhibitions and Stacey Swigart, director of the Atwater Kent Collection in the Lenfest Center for Cultural Partnerships, were quoted in a July 19 WHYY article that features "Philadelphia Revealed: Unpacking the Attic," a new exhibition from the Atwater Kent Collection at Drexel, which opened Thursday, July 18.
Meet the Team Putting Nutrition at the Center of Hospital Care in Rwanda
Jul 17, 2024
Drexel was mentioned in a July 17 Forbes article about Solid'Africa, an organization creating a network of farms, kitchens, and culinary centers that provide hospital patients with medically-tailored meals in Rwanda. Solid'Africa is partnering with the College of Nursing and Health Professions to develop curriculum and virtually train members of the organization in culinary arts and nutrition.
Are Customers (And Grocery Stores) Over Self-Checkout?
Jul 17, 2024
Recently published research on how regular checkout systems provide greater grocery store loyalty than self-checkout systems, co-authored by Yanliu Huang, PhD, a professor in the LeBow College of Business, was mentioned in a July 17 Salon article about the recent trend of consumers and businesses preferring the removal of self-checkout systems.
The Philosophy of Water
Jul 17, 2024
Items in the Atwater Kent Collection at Drexel were featured in The Philadelphia Revealed Podcast, produced by WHYY and hosted by Jamie J. Brunson of First Person Arts, to introduce listeners to an object from its new exhibition "Philadelphia Revealed: Unpacking the Attic." The first episode aired on July 3, the second on July 10 and the most recent on July 17.
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